Brand Experience Mgr
Clayton is a leading single-family, values-driven home builder dedicated to attainable housing, sustainable practices, and creating a world-class experience for customers and team members. Our company portfolio includes a broad offering of attainable housing, and as a vertically integrated home builder, we are uniquely positioned to serve customers through every stage of the homeownership journey—building, selling, financing, and insuring homes.
About the role
The Brand Experience Manager encourages, coaches, and inspires their team to meet and exceed sales goals through an innovative and customer-centric lens. With a focus on product, competition, and the dynamics of the marketplace, relationships with retailers, and knowledge of the end consumer, this role ensures the sales team is focused on finding efficiencies in product and inventory management, technology, and sales management to continuously grow market share and provide an overall world-class customer experience.
Responsibilities
- Coach and train team in best practices for optimal customer experience, business partnerships, and overall knowledge of company and competitors’ products.
- Define and refine the quality and expectations of our product through the lens of the homeowner and our retail partners.
- Act as the Chief Communication Officer by actively collaborating with leadership across all levels and remaining engaged in and knowledgeable of all facets of business within the Home Building Facility.
- Actively participate in the development and implementation of new software programs for our team, retailers, and homeowners.
- Oversee maintenance of facility websites, digital assets, social media page(s), and marketing materials through a third-party marketing team or preferred means.
- Maintain an active, positive relationship with the Customer Care Manager to ensure the most positive service experience possible for retailer partners and homeowners.
- Champion customer care-related programs and initiatives such as NPS and CX.
- Maintain the vision of continuous coaching and sharing ideas with retail partners and home-building facilities to ensure optimal growth for all locations.
- Organize sales functions to maximize clarity, efficiency, and productivity for the team, ensuring accuracy and timeliness in the sales process from beginning to end.
- Assist with product development initiatives by keeping a pulse on competitors and the market.
- Advocate for our range and quality of products and services.
- Serve as a constant ambassador for our company and recruiting efforts.
- Manage inventory and all facets of the sales team’s leaderboard, using it to motivate and further develop the team.
- Positively impact both the Brand Experience Manager and KPI Metrics where possible.
- Track pay plans for Customer Success Managers and sales coordinators.
- Cultivate a positive, high-energy attitude to promote our focus on Team Member Experience, with specific energy directed toward creating and maintaining a team environment.
- Encourage innovation, celebrate wins, and hold the team accountable.
- Support and foster growth in market share by challenging current perceptions in the industry.
- Responsible for personal development via P&L exposure with the General Manager.
- Other duties as assigned.
Requirements
- Associate’s (2-year) degree with a preference for business, sales, economics, marketing, math, or similar majors that require data-based decision-making preferred. Bachelor’s (4-year) degree a plus.
- 5+ years of work experience preferred in Sales Management, Marketing Research, or Consulting.
- Ability to travel 25% of the time and flexibility with scheduling, including working occasional weekends as needed.
- Excellent communication skills, both written and verbal.
- Highest level of personal integrity and business ethics; faithful execution of all applicable regulations of local, state, and federal authorities.
- Strong attention to detail, organizational, and analytical skills.
- Ability to work independently or in a team environment.
- Ability to learn new processes and programs quickly and effectively.
- Motivated self-starter with a willingness to learn, hard-working, determined, and assertive.
- Proficiency in Microsoft Office (Excel, Word, PowerPoint).
Physical Requirements
- Must be able to lift and carry up to 50 lbs.
- Work may require stooping, bending, crouching, crawling, pushing, and/or pulling.
- Must be able to communicate with others via phone, email, and in person, exchanging accurate information.
- Work environment is not temperature-controlled and may result in exposure to extreme temperatures.
- Work primarily involves sitting/standing, up to 4 hours at a time.
Benefits
- Full-time team members have the flexibility to create their own health, dental, and vision benefits package.
- Competitive 401K programs, including investment options and company matching for full- and part-time team members after one year.
- Paid parental leave.
- Tuition reimbursement.
- Employee Assistance Programs.
- Paid time for team members to volunteer for meaningful causes through the Clayton Impact program.
- Holistic wellness programs covering physical, nutritional, social, financial, spiritual, and occupational well-being, available online or in-person.