Brand Director

Responsibilities

• Develop and evolve the company’s global brand strategy in partnership with executives and stakeholders
• Lead creation and execution of integrated global brand campaigns across multiple channels
• Ensure brand consistency across advertising, events, sponsorships, customer stories, and merchandise
• Own advertising strategy including channel planning and campaign optimization
• Drive integrated paid media initiatives to boost awareness and engagement
• Establish and manage measurement frameworks connecting brand investment to business outcomes
• Serve as the primary marketing lead for the company and McLaren Racing partnership

Qualifications

• 10+ years of experience in brand marketing, integrated marketing, or corporate marketing within B2B tech or SaaS environments
• Proven success in leading global brand campaigns with measurable impact
• Experience with sports marketing, sponsorships, or strategic partnerships preferred
• Strong understanding of brand-to-demand measurement and marketing analytics
• Experience managing agencies, media partners, and global vendors
• Ability to balance strategic vision with hands-on execution
• Bachelor's degree in Marketing, Communications, Business, or related field; MBA preferred

Benefits

• Medical, dental, and vision coverage
• 401(k) with company match
• Paid parental leave and flexible time off
• Mental health support and wellness reimbursement
• Career development and education assistance