Brand Development Manager - West Palm Beach
Round 2 Spirits · West Palm Beach, FL · 4 wk ago
HybridMarketing$80k/yrFull-time
Benefits
- 401(k) Bonus based on performance
- Competitive salary
- Dental insurance
- Employee discounts
- Flexible schedule
- Health insurance
- Opportunity for advancement
- Paid time off
- Parental leave
- Tuition assistance
- Vision insurance
- Wellness resources
About the role
The South Florida Brand Development Manager is responsible for developing and growing Weber Ranch 1902 Vodka throughout Palm Beach County and the greater South Florida market, including West Palm Beach, Boca Raton, Delray Beach, Fort Lauderdale, and surrounding areas.Responsibilities
- Be the face of our brand within the dedicated market and instill brand story and knowledge in multiple avenues each day.
- Promote our brand within the targeted consumer audience, including trade and wholesalers.
- Manage and attend monthly local events to drive and promote brand awareness.
- Utilize all social platforms to support brand and company initiatives.
- Secure new opportunities.
- Maintain brand placements.
- Maintain all industry legal guidelines and maintain compliance with all company policies.
- In-field activities and travel.
- Complete timely expense reporting in compliance with company polices.
- Develop and maintain strong working relationships with distributor sales representatives, district managers, and leadership teams.
- Conduct regular work-withs and market visits with distributor personnel to drive account execution and brand awareness.
- Influence distributor priorities and secure support for key account initiatives and promotional programs.
Requirements
- Reside in Palm Beach County, Boca Raton, Delray Beach, Fort Lauderdale, or the surrounding South Florida market.
- 3+ years of beverage alcohol industry experience.
- Supplier, distributor, or agency experience preferred.
- Strong existing relationships within the Southern Florida hospitality and beverage community preferred.
- Proven success building distributor relationships and driving account execution.
- Experience managing both on-premise and off-premise accounts.
- Ability to work independently in a remote, field-based environment.
- Availability to work evenings and weekends.
- Strong presentation, networking, and account management skills.
Qualifications
- Existing relationships with resort groups, country clubs, hospitality groups, and influential independent operators throughout Southern Florida.
- Strong social media presence and ability to create market-specific content.
- Experience working with high-profile consumer and trade events.
- Ability to manage an ad hoc schedule.
- A valid driver’s license and automobile or other form of transportation (travel within territory).
- Outgoing, competitive personality with superior presentation skills.
- Excellent budget management skills.
- Must be able to thrive in a team setting.
- Proficient in Word, Excel, and PowerPoint.