Brand Communications Manager

Job Summary

The Brand Communications Manager is responsible for developing brand communications content and executing on brand activation that aligns with business goals and supports business growth.

Essential Duties/Responsibilities

• Oversight and project management - Planning, agency management, digital transformation
• Digital content - Copywriting, content strategy and calendar, campaign planning and execution, social media oversight, video development
• Branding & Campaigns - Global brand campaigns, trade media engagement, internal colleague alignment, intranet development
• Engagement with trade media - Building brand awareness, events for trade media coordination
• Aligning internal colleagues to build brand equity - Intranet execution plan, collaborative content creation, promoting positive company culture

Minimum Qualifications

• Bachelor's degree in journalism, communications, public relations, marketing, media studies or related discipline
• Exceptional writing and editing skills, proficiency in AP Style
• Eight or more years of work experience in journalism, communications, marketing agency or a related field
• Experience using and managing social media platforms (LinkedIn, X, Facebook, Instagram, etc.)
• Strong interpersonal and collaboration skills, ability to work independently and as part of a team
• Ability to manage multiple projects and priorities in a fast-paced environment
• Experience writing for and supporting executive communications, managing agency relationships, planning a yearly social media calendar with multiple themes across diverse businesses
• Proficiency in Microsoft Word, PowerPoint, Excel and AI tools (e.g., Google Gemini)

Preferred Qualifications, Knowledge and Skills

• Media experience including but not limited to paid media, earned content, shared media and writing original press releases
• Script and creative direction for in-house made videos