Brand Ambassador

About the role

The 10th anniversary Labubu exhibit at POP MART is a unique immersive experience celebrating THE MONSTERS and Labubu. Brand Ambassadors will be key to making this event a success.

Responsibilities

• Welcome guests with warmth and enthusiasm
• Bring the Monsters universe to life through scripted moments and interactions
• Guide guests through immersive rooms and installations
• Support interactive stations and event-based activations
• Assist with special events, VIP previews, and media activations
• Act as a subject matter expert on POP MART IP — THE MONSTERS and Labubu
• Provide product recommendations and help guests make informed purchase decisions
• Manage visitor reception, ticket verification, and crowd flow
• Maintain exhibits, installations, and on-site facilities
• Operate POS systems to complete transactions accurately and efficiently
• Support exclusive merchandise launches, drops, and pop-up store operations
• Handle ticket gift distribution and inventory management
• Conduct routine equipment checks and report issues

Requirements

• Customer-facing experience in retail, hospitality, entertainment, or events
• Confident engaging guests in fast-paced, high-energy environments
• Strong communicator who connects naturally with diverse audiences
• Genuine interest in POP MART, designer toys, art culture, or immersive experiences
• Physically able to stand/walk 4–6 hours and lift up to 40–50 lbs
• 18+ years old
• Available evenings, weekends, and holidays for the full exhibit period

Bonus points

• Background in large-scale events, exhibitions, or pop-up retail
• Performance, acting, or interactive entertainment experience
• Multilingual skills

Physical & Role Requirements

• Ability to lift, carry, and move merchandise and supplies up to 50 lbs
• Ability to stand and walk for extended periods (6–8 hours per shift)
• Ability to bend, kneel, reach, and safely climb ladders or step stools
• Manual dexterity to safely operate stockroom tools (e.g., box cutters)
• Ability to work in stockroom and receiving environments with varying temperatures
• Ability to multitask and move quickly in a fast-paced retail setting
• Up to 10% travel