Brand Ambassador
Overview
POPLIFE is hiring a part-time Brand Ambassador to represent a liquor client in college markets. The Brand Ambassador (must be 21+) is responsible for creating engaging events and social media that raises brand awareness, attracts new Gen Z consumers, and drives commercial and marketing success.
General Roles & Responsibilities
- Be a constant advocate for the Brand by making it part of your day to day social life.
- Develop cultural events and sampling opportunities at key accounts to encourage trial and purchase.
- Build strong relationships with key accounts and encourage consumption and sales at key accounts.
- Actively engage with Brands social channels to stay up to date.
- Create social media content that aligns with brand and legal guidelines.
- Distribute exclusive branded swag to peers.
- Attend weekly calls and maintain clear communication with internal teams.
- Submit accurate and timely reports weekly, monthly and quarterly.
- Manage budget responsibly when activating and supporting accounts.
Qualifications/Requirements
- 21+ years of age
- Senior Year or Bachelors Degree
- Strong campus connections (events, organizations, community leaders)
- Active and influential social media presence
- Strong understanding of local trends and movements
- Outgoing, well spoken, and confident in commanding a room
- Direct ties to bar management, bartenders, lifestyle creators, and DJ’s a plus
- Events, hospitality or creator path as a plus
- Ability and willingness to work non-traditional hours (nights/weekends)
About Poplife
BORN OF CULTURE. LED BY EXPERIENCE. If we said it started with a party we wouldn’t be lying. Back in 1999, POPLIFE created a weekly event series to connect with our friends - the artists, musicians and cultural innovators in our community. Fast forward to today, that little party evolved into a full-fledged, badass agency, built on bold thinking and cultural insight, that allows us to fuse brand objectives with creative authenticity, delivering impactful live experiences that live beyond the moment. We are proudly independently owned with offices in Miami & NYC, and activation teams across the country.