Bloomingdale's Site Merchandising Assistant TEMP

About the role

The Marketing and Special Events Coordinator assists in the execution of Bloomingdale's Integrated Marketing campaigns, including virtual and in-store events. This role involves working with external partnerships to drive brand awareness and customer acquisition, positively impacting market share on a localized level. The Coordinator partners with store leadership to cultivate Top Clients and maximize Bloomingdale's programs dedicated to top-tier customers.

Responsibilities

• Assists in the planning and full execution of all aspects of in-store events and animation that support the direction of the Central strategy.
• Tracks post-event results and provides feedback to Central partners.
• Enhances Central strategy by supporting secured sponsorships, co-branding opportunities, and/or community initiatives to build productive local relationships, intending to grow the customer base and commerce.
• Partners with the Store Leadership team to create curated experiences that build loyalty and share among Bloomingdale's top-spending "Top of the List" (TOL) clients.
• Maximizes opportunities to delight top clients through experiences and special events, monitoring frequency of visits, engagement, and spend.
• Collaborates with the Central Media team to develop local media plans, secure publicity, and partner with brand-appropriate social media influencers and bloggers.
• Pursues localized opportunities in alignment with Trade Area Marketing and Special Events Leader and store leadership to cultivate customers and build sales.
• Supports local accelerated growth of focus businesses with event intensification that builds store animation and experience.
• Guides General Manager(s) on productive involvement in outside organizations and events.
• Leverages corporate philanthropy giving programs to maximize community impact and fundraising.
• May serve as the point person for external communication locally.

Requirements

• Bachelor's Degree from a 4-year college or university.
• 1-2 years of direct experience.
• Practices open and continuous communication, values keeping others informed, and effectively presents information in a clear, concise manner.
• Excellent leadership, facilitation, and interpersonal skills, with the ability to work across functional lines and at many levels.
• Ability to work a flexible schedule based on department and Company needs.

Schedule

Hybrid work model that includes in-store and remote work requirements.