Blood Donor Marketing and Recruitment Coordinator

About the role

The Mayo Clinic Blood Donor Program seeks to expand its donor base through various initiatives and partnerships. This position plays a crucial role in recruiting and retaining donors, as well as managing the program's marketing and communication efforts.

Responsibilities

• Initiate and implement recruitment and retention activities to grow the blood donor base.
• Educate the community about blood donation and engage with individuals and local organizations.
• Aid in strategic marketing, communication, and graphic design for the program.
• Implement and evaluate marketing and recruitment strategies, ensuring messages are effective, accurate, and timely.
• Network with local businesses and organizations, attend community events and conferences, respond to ambassador needs, and create graphic and web design materials.
• Engage with radio and news media to promote the program.
• Create and implement communication and marketing plans that align with the organization's and Blood Donor Program's mission.
• Promote a productive, collegial workplace and project a professional image as an ambassador for the program.
• Be proficient with social media platforms, information technology, manage databases, and maintain brand standards.
• Work on various projects as assigned.
• Occasionally travel and work weekends and evenings as needed.

Qualifications

• Bachelor's degree in business, public relations, communications, or marketing with two years of communication and marketing experience, or Master's degree in these fields in lieu of experience.
• Prior experience in the blood banking industry is preferred.
• Ability to work in a complex environment with multi-dimensional points of view, self-motivated, self-directed, and highly organized.
• Excellent skills in oral and written communications, critical thinking, and active listening.
• Effective in working in a consensus-style operation that expects and promotes teamwork.
• Ability to inspire trust and confidence, and communicate effectively with internal and external audiences.
• Proficient in using social media platforms, information technology, managing databases, and internet applications while maintaining brand standards.
• Valid driver's license required.
• This is a hybrid position and must be located within 100 miles of the Mayo Clinic campus in Rochester, MN for quarterly on-site expectations.

Benefits

• Medical: Multiple plan options.
• Dental: Delta Dental or reimbursement account for flexible coverage.
• Vision: Affordable plan with national network.
• Pre-Tax Savings: HSA and FSAs for eligible expenses.
• Retail: Competitive retirement package to secure your future.