B2B Sales Manager - Private-Label Food Products

Our client is an established Virginia-based food manufacturer seeking a hands-on Sales Manager to lead all sales, customer, and business development efforts.

About the role

You will grow sales volume, protect margins, and keep customers satisfied through strong service and close teamwork with production, logistics, and quality. This role involves managing the company's food brokers, tracking industry trends, and delivering sales forecasts and reports to senior leadership. Ideal for someone who enjoys setting strategy while staying close to accounts.

Responsibilities

• Build and run sales strategies that hit assigned sales and profit goals.
• Work with leadership and logistics to set annual sales plans, spot growth, and track results.
• Study customer, broker, and distributor data to find trends and new opportunities.
• Retain and grow current accounts through proactive account management.
• Win new business in industrial, private-label, and bulk markets.
• Direct food brokers to ensure strong representation and new customer development.
• Own customer-level profit and loss by monitoring margins, pricing, and profitability.
• Serve as the main contact for customers via phone, email, and in-person meetings.
• Coordinate with Production, Logistics, Quality, and Accounting on order accuracy, shipping, quality, invoicing, and collections.
• Work with the food safety and quality team to provide customers with required documents (e.g., certificates of analysis, product specifications, labeling, allergen statements).
• Monitor market conditions, competitor pricing, and industry trends to maintain competitiveness.
• Deliver accurate monthly sales reports, forecasts, and performance metrics on time.
• Participate in trade shows, customer visits, and industry events.

Requirements

• 3 to 5 years of experience in food manufacturing or agricultural commodity sales.
• Proven record of hitting sales targets and managing business-to-business relationships.
• Working knowledge of food safety and documentation (e.g., HACCP, FSMA, certificates of analysis, traceability).
• Excellent negotiation, communication, and customer service skills.
• Proficiency in Microsoft Office (Excel, Outlook, Word) and an ERP system such as SAP.
• Willing and able to travel as needed for customer visits, trade shows, and industry events.

Preferred Qualifications

• Bachelor’s degree in Business Administration, Sales, Marketing, or a related field.
• Peanut or nut industry experience.
• Experience working with food brokers or distributors in food manufacturing or the ingredient supply chain.
• Ability to analyze sales data, forecast trends, and build strategic growth plans.
• Strong interpersonal skills, problem-solving, conflict resolution, and ability to work independently.

Benefits

• 85,000 to 95,000 USD per year
• 401(k)
• Medical, dental, and vision insurance
• Life and AD&D insurance
• Supplemental coverage
• Auto allowance
• Paid vacation, PTO, and paid holidays