AVP, Salesforce Marketing Cloud

Contemporary Staffing Solutions is seeking an AVP, Salesforce Marketing Cloud to join our client in a role that supports key business operations and contributes to important organizational initiatives. This direct hire opportunity is based in Harrisburg, PA and offers a remote work arrangement with periodic onsite collaboration.

About the role

This position plays a key role in shaping customer engagement strategies through advanced marketing technology, data-driven decision making, and cross-functional partnership. Ideal candidates will bring leadership experience, strong marketing automation expertise, and a track record of driving meaningful business results through digital campaign execution.

Responsibilities

• Lead the strategic administration and optimization of a customer engagement platform, ensuring effective delivery of personalized communications across multiple digital channels.
• Oversee campaign planning, audience targeting, automation workflows, and customer lifecycle initiatives that support engagement, retention, and overall business objectives.
• Coordinate with stakeholders across marketing, analytics, technology, and customer experience functions to align platform capabilities with organizational goals.
• Analyze campaign performance metrics, testing outcomes, and customer behavior trends to identify improvement opportunities and guide future strategy.
• Manage team operations, staffing needs, budget planning, vendor-related expenditures, and resource allocation while providing leadership and mentorship to direct reports.

Requirements

• Bachelor’s degree required.
• 8 to 10 years of related professional experience in digital marketing, customer engagement, or lifecycle marketing functions.
• Minimum of 3 years of hands-on experience working with a leading marketing automation platform, including campaign development, journey orchestration, segmentation, and platform administration.
• Demonstrated leadership experience with responsibility for managing personnel, supporting employee development, and overseeing team performance; resume should clearly outline team structure and scope of management responsibilities.
• Experience developing and managing departmental budgets, measuring program effectiveness, and balancing operational priorities with financial objectives.
• Strong communication, project management, analytical, organizational, and presentation skills, with the ability to influence stakeholders and navigate complex cross-functional initiatives.

Benefits

This opportunity provides the chance to lead impactful digital engagement programs while collaborating with stakeholders across multiple business functions. Candidates will gain exposure to strategic planning, customer experience initiatives, technology optimization, and data-driven decision making in a leadership capacity. The role offers meaningful influence, team leadership responsibilities, and opportunities to contribute to long-term organizational success.

Pay

Up to $146,000 annually, plus bonus eligibility.

Schedule

Monday through Friday, 9:00 AM to 5:00 PM.