Automotive Social Media Manager

Essential Duties & Responsibilities

• Develop, Design and Execute social media campaigns aligned with marketing objectives and within Nissan INFINITI brand guidelines across multiple platforms (IG, TikTok, Facebook etc…)
• Track automotive industry trends to create timely, produce and distribute daily automotive content, original copy, photography, video, and news to drive audience engagement.
• Monitor and analyze campaign performance metrics to optimize strategies and achieve KPIs.
• Stay updated on social media trends, tools, and best practices to ensure innovative campaign execution.
• Provide regular reports and insights to management on campaign performance and ROI.
• Manage budgets and timelines for social media initiatives.
• Day-to-day posting on social channels and help execute strategies - communicating with internal teams and clients about that content
• Create graphic designs, write compelling copy, and capture photography as needed to produce engaging social content that reflects our brand voice and style while aligning with community KPIs.
• Work directly with the General Manager and Management team to maintain brand voice and look/feel, while also pitching new ideas, concepts and trends.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• 3+ years of experience in social media campaign management.
• Proficiency in social media platforms, analytics tools, and scheduling software.
• Strong project management and organizational skills.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a fast-paced environment.