Automotive Marketing Global Leader

About the role

For our client, we are seeking a Automotive Marketing Global Leader to join the team of a leader in the Business Services space. This role will shape and execute the global marketing strategy for automotive and transportation verticals, partnering closely with industry leadership to support growth goals. The position will drive messaging, content, campaigns, and demand generation efforts that strengthen market presence and customer engagement. It will also oversee new product introductions and use analytics to optimize marketing investment and performance.

Location: Livonia, MI - US based candidates only, no visa sponsorship available

Responsibilities

• Serve as the marketing partner to industry leadership, creating a global marketing plan aligned with growth targets
• Lead the global marketing strategy for automotive and transportation verticals, covering messaging, content, and campaigns
• Develop compelling and differentiated messaging that connects products and solutions for customers
• Own the customer journey across multiple touchpoints, enhancing engagement and conversion
• Oversee new product introduction, ensuring timely and effective launches with strong content health
• Execute global marketing campaigns to increase awareness and demand for products
• Set and drive demand generation metrics, using analytics to guide marketing investments

Qualifications

• Bachelor's degree in Marketing, Communications, or Business Administration
• Ten years of experience in B2B Industry Marketing, Product Marketing, or Business Development

Benefits

• Programs for physical and financial well-being
• Competitive pay and benefits based on industry benchmarks

Pay

Compensation: $250,253 – $305,864 annually