Jobs · Writing · California

Athleta Director, Athleta Communications

BoF Careers · San Francisco, CA · 2 mo ago
Writing$177k–$229k/yrFull-time

About the role

In this role, you will support Athleta's acceleration and impact by building and developing innovative internal and external content strategies to support the company's long-range plan. You will support the next phase of Athleta's chapter of being a female-centered brand, designed for her whole life. You will be part of the communications team and closely collaborate with internal and external partners to plan, develop, implement, and evaluate strategic brand communications. You will develop a deep understanding of the business and leverage your understanding of industry trends to shape stories that convey the company's priorities, values, and market position.

Responsibilities

  • Partner with the business to build a narrative that communicates our company's business objectives, culture, and values to our employees, prospective employees, shareholders, and customers
  • Design, edit, and oversee the distribution of internal and external communication materials, including program communications, presentations, FAQs and fact sheets, press materials, speeches, articles, and social content
  • Provide guidance and support to executive management for internal and external meetings
  • Evaluate fit with target audience to ensure comprehension Implement metrics to evaluate effectiveness of communication plan delivery
  • Develop standards and guidelines for style and content
  • Collaborate and lead others in key initiatives and their implementation
  • Responsible for planning, budget, and end results; set policies and strategic direction for area/team

Requirements

Ability to drive cultural and/or change initiatives, and position a brand/company as a great place to work
Creative, innovative, and curious; ability to move from concept to ideation to execution; strong bias for action
Ability to prioritize, multitask, and oversee multiple concurrent projects and workstreams with various business partners
Excellent written, verbal and advisory skills, including speechwriting experience; proven track record of delivering exceptional written work
Evaluate sometimes complex situations using multiple sources of information (internal and external sources)

Qualifications

Experience in corporate communications, marketing, or a related field
Bachelor's degree in Communications, Marketing, Business Administration, or a related field
Proven track record of successful project management and leadership
Strong interpersonal and communication skills, including public speaking and writing

Skills

Strategic thinking and problem-solving
Project management and organizational skills
Excellent written and verbal communication skills
Ability to manage multiple tasks and projects simultaneously
Experience in corporate communications, marketing, or a related field

Benefits

See more of the benefits we offer.

Pay

$176,500.00 - $229,400.00

Schedule

N/A

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