Associate Product Marketing Manager
Uplight · United States · 3 wk ago
RemoteRemoteMarketingFull-time
We need to output HTML fragment with sections: headings for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections if posting has real specific content. We need to parse the description.
We have description: "Description Uplight is creating a new category of energy..." then "How You Will Make An Impact" bullet points (list). Then "What You Get To Do" with subheadings: Market and Product Analysis, Sales Enablement And Subject Matter Expertise, Product Marketing Scale. Then "What You Bring To Uplight" list of qualifications. Then "Why Join Uplight in Leading the Fight Against Climate Change?" with benefits etc. Then Salary Range: $75,000 to $94,000 + Bonus. Application Deadline: November 1, 2026. Also EEO boilerplate to remove.
We need to avoid repeating job title as heading. No Job ID. We need to include sections only if content.
Potential sections:
- About the role: maybe from description paragraph? The first paragraph about Uplight and role. Could be "About the role". We'll include that as prose.
- Responsibilities: from "How You Will Make An Impact" and "What You Get To Do" maybe combine? But we need to follow rule: Use
for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections if posting has real specific content. We need to parse the description.
We have description: "Description Uplight is creating a new category of energy..." then "How You Will Make An Impact" bullet points (list). Then "What You Get To Do" with subheadings: Market and Product Analysis, Sales Enablement And Subject Matter Expertise, Product Marketing Scale. Then "What You Bring To Uplight" list of qualifications. Then "Why Join Uplight in Leading the Fight Against Climate Change?" with benefits etc. Then Salary Range: $75,000 to $94,000 + Bonus. Application Deadline: November 1, 2026. Also EEO boilerplate to remove.
We need to avoid repeating job title as heading. No Job ID. We need to include sections only if content.
Potential sections:
- About the role: maybe from description paragraph? The first paragraph about Uplight and role. Could be "About the role". We'll include that as prose.
- Responsibilities: from "How You Will Make An Impact" and "What You Get To Do" maybe combine? But we need to follow rule: Use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can have sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay. Possibly Schedule not present.
We need to decide what goes where.
Responsibilities: likely the duties: "How You Will Make An Impact" bullet points and "What You Get To Do" subpoints. Could combine.
Requirements: maybe "What You Bring To Uplight" includes experience etc. Could be Requirements.
Qualifications: maybe similar to Requirements? Might be redundant. Could treat "What You Bring To Uplight" as Qualifications. Requirements maybe not needed.
Skills: maybe list of skills from that list: storytelling, analytical mindset, communication, adaptability, multitasking, team player, self-starter, creative problem-solving.
Benefits: from "Why Join Uplight..." includes flexible time off, parental leave, wellness stipend, work flexibility, learning programs, supportive team, inclusive community, ERGs, etc.
Pay: Salary Range: $75,000 to $94,000 + Bonus.
Schedule: not present, so omit.
We must not include placeholder text like "commensurate with experience". Not present.
We must remove boilerplate: EEO, application deadline? The instruction says remove application instructions. Application Deadline is maybe considered application instruction? It says remove application instructions. So we should drop "Application Deadline: November 1, 2026". Also remove "To learn more about our comprehensive benefits package and other perks, visit uplight.com/careers". That's like a link; maybe considered application instruction? It's not exactly instruction but could be considered navigation. Safer to remove.
Also remove EEO paragraph.
Now craft HTML.
We need headings and then content:
headings and then content:
for prose,
- for lists.
We need to preserve all substantive information.
Let's extract content.
About the role: first paragraph(s) before "How You Will Make An Impact". The description: "Description Uplight is creating a new category of energy. We make software that manages energy resources in homes and businesses—including things like smart thermostats, electric vehicles, solar panels, storage batteries, heat pumps, and even people’s behavior—to generate, shift, or save energy to balance the grid, making it more efficient and reliable. This creates clean energy capacity that can be used by the power grid instead of burning more fossil fuels. Our solutions accelerate the transition to clean energy and save money for energy customers. We are looking for an Associate Product Marketing Manager to drive our company forward, and help us lead the clean energy revolution."
We'll put that as prose under About the role.
Responsibilities: combine "How You Will Make An Impact" bullet points and "What You Get To Do" subpoints.
How You Will Make An Impact bullet points (looks like each line starts with a verb). Let's list:
- Support the development and execution of the go-to-market strategy for 1-2 of Uplight’s solutions and products through market research and analysis, product positioning and messaging, collateral development, and collaboration with the relevant teams.
- Extract key insights from in-depth analyses of our market and solutions, synthesizing and packaging for internal teams while also incorporating into market-facing collateral.
- Provide analytical support on a range of quantitative projects, from market analysis to commercial strategy support.
- Contribute to Uplight’s thought leadership by developing narratives with supporting proof points demonstrating the value that our products bring to our clients, including not only the “what,” but the “why,” “how,” and “so what,” in the form of case studies, presentations, marketing collateral, and more.
- Contribute to the development of training and enablement materials to support our Commercial Team’s understanding of the problems we solve for our buyers and users, as well as the market at large; contribute to development of internal tools, external collateral, and training content.
What You Get To Do sections:
Market and Product Analysis:
- Provide analytical support on a range of quantitative projects, from market analysis to commercial strategy support.
- Independently execute specific go‐to‐market strategy projects, which can include positioning, packaging, market intelligence, and other projects.
- Clearly articulate a product’s value in a way that resonates with the market.
- Synthesize market information into insights that inform positioning, roadmap, and go-to market strategy.
- Develop product messaging and positioning.
- Collaborate with the Product team to inform roadmap priority and market strategy based on research.
Sales Enablement And Subject Matter Expertise:
- Work cross-functionally with teams across the organization including but not limited to Product, Sales, Account Management, Finance, Reporting, Insights, and Data Science in order to develop subject-matter expertise about the problems we solve for our buyers and users, as well as Uplight’s distinct role within the market at large.
- Develop, maintain, and socialize internal tools and external sales assets that help our Sales, Marketing, and Market Development teams identify new opportunities, articulate Uplight’s unique value proposition, and accelerate adoption of Uplight’s products.
- Collaborate with Product, Insights, and Account Management teams to define and measure the beneficial outcomes that we deliver for our clients.
- Represent Uplight in industry events and forums as well as client meetings.
- Ensure PMM resources consistently align sales and marketing teams on core use cases, personas, customer profiles, and competitive differentiation.
- Provide direct deal support to Sales teams as needed.
Product Marketing Scale:
- Design and implement tools and processes to streamline development and maintenance of PMM go-to-market deliverables.
- Organize and socialize PMM-developed collateral and materials to enhance self-service accessibility to internal teams across the organization.
We could combine all these bullet points under Responsibilities.
Requirements: maybe not needed; we have Qualifications and Skills.
Qualifications: "What You Bring To Uplight" list:
- 1-2+ years of experience in the utility, energy and/or climate tech space with a foundational understanding of the market, business incentives, and regulatory environment.
- Passion for storytelling and impact.
- An analytical mindset, and a proven ability to synthesize qualitative and quantitative research into actionable information or recommendations to internal and external stakeholders
- Exceptional oral and written communication and presentation skills.
- Ability to adapt to change within a fast-paced environment.
- Ability to multitask, provide persistent follow-up, and prioritize competing deadlines.
- Team player (ability to work toward a common goal across all departments and levels).
- Self-starter and self-accountable.
- Creative problem-solving skills.
We could split into Qualifications (experience) and Skills (the rest). But the instruction allows sections like Qualifications, Skills. We'll put Qualifications for the experience item, and Skills for the rest.
But we also have "Passion for storytelling and impact." maybe a skill/trait.
We'll decide:
Qualifications: 1-2+ years of experience in the utility, energy and/or climate tech space with a foundational understanding of the market, business incentives, and regulatory environment.
Skills: Passion for storytelling and impact; Analytical mindset; Exceptional oral and written communication and presentation skills; Ability to adapt to change within a fast-paced environment; Ability to multitask, provide persistent follow-up, and prioritize competing deadlines; Team player; Self-starter and self-accountable; Creative problem-solving skills.
We could also include "Passion for storytelling and impact" as a skill.
Benefits: from "Why Join Uplight..." paragraph:
- Make a Meaningful Impact: Your work directly impacts our mission of decarbonization and building a more sustainable future.
- Grow Your Career: We offer ample advancement opportunities, robust learning and development programs, and a supportive team environment that fosters collaboration and innovation.
- Thrive: We offer comprehensive benefits, including flexible time off, generous parental leave, a wellness stipend, and work flexibility to help you thrive both personally and professionally.
- Belong to an Inclusive Community: We celebrate diversity and foster an inclusive workplace where everyone feels respected, empowered, and heard. Our Employee Resource Groups offer opportunities to connect with colleagues who share your interests and backgrounds.
- Be Part of a Growing Movement: Join a team of dedicated individuals who are passionate about creating a more sustainable future. We offer a collaborative environment where your ideas are valued and your contributions recognized.
We'll put these as list items.
Pay: Salary Range: $75,000 to $94,000 + Bonus.
We'll put as prose.
Schedule: not present, omit.
Now produce HTML.
We need to ensure we don't include any markdown fences.
Let's craft:
About the role
Uplight is creating a new category of energy. We make software that manages energy resources in homes and businesses—including things like smart thermostats, electric vehicles, solar panels, storage batteries, heat pumps, and even people’s behavior—to generate, shift, or save energy to balance the grid, making it more efficient and reliable. This creates clean energy capacity that can be used by the power grid instead of burning more fossil fuels. Our solutions accelerate the transition to clean energy and save money for energy customers. We are looking for an Associate Product Marketing Manager to drive our company forward, and help us lead the clean energy revolution.
Responsibilities
- Support the development and execution of the go-to-market strategy for 1-2 of Uplight’s solutions and products through market research and analysis, product positioning and messaging, collateral development, and collaboration with the relevant teams.
- Extract key insights from in-depth analyses of our market and solutions, synthesizing and packaging for internal teams while also incorporating into market-facing collateral.
- Provide analytical support on a range of quantitative projects, from market analysis to commercial strategy support.
- Contribute to Uplight’s thought leadership by developing narratives with supporting proof points demonstrating the value that our products bring to our clients, including not only the “what,” but the “why,” “how,” and “so what,” in the form of case studies, presentations, marketing collateral, and more.
- Contribute to the development of training and enablement materials to support our Commercial Team’s understanding of the problems we solve for our buyers and users, as well as the market at large; contribute to development of internal tools, external collateral, and training content.
- Provide analytical support on a range of quantitative projects, from market analysis to commercial strategy support.
- Independently execute specific go‐to‐market strategy projects, which can include positioning, packaging, market intelligence, and other projects.
- Clearly articulate a product’s value in a way that resonates with the market.
- Synthesize market information into insights that inform