Jobs · Management · Michigan

Associate, Measurement Lead

Kantar · Michigan, United States · 1 wk ago
Management$61k–$65k/yrFull-time

About the role

The Associate Measurement Lead (AML) team at Reddit are experts in understanding how to help advertisers succeed on Reddit’s media platform. They support our partners at Reddit by optimizing media campaigns, identifying target audiences, and measuring the impact of marketing efforts on Reddit.

Responsibilities

  • Execute brand lift studies from start to finish on the Reddit platform.
    • Leading kick-off calls, setting up new studies, designing surveys, analyzing data, writing final reports, and presenting results to internal and external teams.
    • Develop actionable recommendations that are clearly tied to data and research objectives.
    • Perform quality checks to ensure accuracy.
    • Adhere to project timelines and deliver high quality work through collaboration with sales and ad measurement teams.
    • Exhibit critical thinking to drive process improvements and address issues proactively.
  • Build understanding of media platform capabilities and advertiser vertical expertise.

Requirements

  • 1+ years of advertising research / measurement experience with knowledge of experimentation and basic familiarity with the underlying statistical methods.
  • 1+ years of experience in client-facing roles and a track record of success in client interactions, preferably in digital ad research, digital ad tech, at a research supplier, a media owner, brand, or agency partner.
  • Basic understanding of digital advertising principles and practices.
  • Exceptional written and oral communication skills – you’re articulate and engaging, a data-driven storyteller that’s passionate about measurement to inspire and drive action using logical reasoning.
  • Strong detail-orientation, process and time management skills, and capable of prioritizing and delivering against multiple/competing deadlines and collaborate cross-functionally; prior project management experience preferred.
  • Natural curiosity, can-do attitude, and ability to take initiative.
  • Undergraduate degree with coursework in marketing, business administration, economics, statistics, math, social sciences, or a related field.
  • Proficient computer skills in Microsoft office and Google Suite tools.
  • Experience with Salesforce preferred and an ability to master other business tools as needed (e.g., data management / cross tab and other proprietary Kantar).

Qualifications

  • Undergraduate degree with coursework in marketing, business administration, economics, statistics, math, social sciences, or a related field.
  • Proficient computer skills in Microsoft office and Google Suite tools.
  • Experience with Salesforce preferred and an ability to master other business tools as needed (e.g., data management / cross tab and other proprietary Kantar).

Skills

  • Strong communication and organization skills.
  • Attention to detail.
  • Interest in what makes advertising great on Reddit.
  • Ability to take initiative.

Benefits

  • We provide a comprehensive, highly competitive benefits package, including Medical plans with comprehensive, affordable coverage for a range of health services.
  • Health Savings Account/FSADental, Vision and benefits to cover unique healthcare needs.
  • Wellness Program.
  • Tuition Reimbursement, Commuter benefits.
  • Unlimited PTO.

Pay

$61,200 - $65,000 USD Annual.

Schedule

Full Time Remote – (EST or CST)

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