Associate Marketing Manager with The Village Company in Eden Prairie, MN

Key Responsibilities

• Manage social media strategy, content calendars, publishing, moderation, social listening, and community engagement across various platforms.
• Create engaging social content that reflects each brand’s voice, supports marketing campaigns, and drives consumer interaction.
• Maintain the art transition document and ensure accurate, up-to-date tracking of artwork changes.
• Collaborate with the creative team to request image assets as needed.
• Manage online content across digital platforms, including product images, copy updates, COO changes, and compliance adjustments.
• Manage content and data syndication through Syndigo.
• Perform weekly audits of images and content on major retailer websites, proactively addressing inconsistencies or errors.
• Troubleshoot and resolve content or compliance issues on Amazon, Walmart Marketplace, and other retailer platforms.
• Update and manage the digital promotional calendar to ensure alignment across internal teams.
• Affiliate with planning and executing brand activations and events, including 3M Open, Mr. Bubble activations, community and partnership events, and support limited-edition product launches.

Qualifications

• Bachelor's degree in Marketing, Communications, Advertising, Public Relations, or a related field.
• 2–5 years of experience in brand marketing, social media marketing, consumer engagement, or digital marketing, preferably within a CPG organization.
• Demonstrated experience managing social media platforms for consumer brands and creating engaging content that builds audience growth and engagement.
• Experience developing or managing influencer marketing campaigns and creator relationships.
• Experience creating, launching, or managing brand ambassador, affiliate, or advocacy programs is preferred.
• Working knowledge of email marketing platforms (such as Klaviyo) and content calendar management.
• Strong copywriting and storytelling skills with the ability to adapt messaging across multiple brands and channels.
• Experience using social media management, listening, and analytics tools.
• Highly organized with exceptional project management skills and the ability to manage multiple priorities simultaneously.
• Strong analytical skills with the ability to interpret engagement metrics and make data-driven recommendations.
• Excellent communication and relationship-building skills, including the ability to collaborate effectively across marketing, creative, sales, and e-commerce teams.
• Self-motivated, proactive, and comfortable working in a fast-paced environment with changing priorities.
• Proficiency in Microsoft Office; experience with Canva, or basic photo/video editing tools is a plus.