Associate Manager, Customer Strategy & Insights

Responsibilities

• Own customer performance tracking and reporting, analyzing POS and panel data (Circana/IRI, Numerator) to identify trends, risks, and opportunities across key retailers and brands
• Translate data into clear, actionable insights and strategic recommendations that influence go-to-market planning and execution
• Drive category and assortment strategy recommendations, supporting internal teams with data-backed perspectives on shelf, productivity, and growth opportunities
• Build and evolve scalable reporting tools and dashboards that enable internal teams to self-serve insights and improve decision-making efficiency
• Support innovation planning and customer sell-in efforts, including development of compelling, insight-driven presentations and materials
• Partner cross-functionally with Sales, Brand Marketing, Operations, and Planning teams to align on priorities and deliver cohesive strategies
• Contribute to a culture of data-driven storytelling, elevating how insights are communicated across the organization
• Manage multiple projects and priorities independently in a fast-paced, high-growth environment

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Finance, or a related field
• 3–6 years of experience in CPG, analytics, category strategy, sales strategy, or a related field
• Experience working with POS and panel data (Circana/IRI, Numerator required)
• Strong Excel skills (pivot tables, lookups, data manipulation) and comfort working with pre-built dashboards and data systems
• Proven ability to translate data into insights and actionable recommendations
• Strong storytelling and presentation skills, with the ability to communicate clearly to cross-functional stakeholders
• Ability to work independently, prioritize effectively, and manage multiple workstreams
• Experience collaborating cross-functionally in a fast-paced environment
• Retailer exposure (e.g., Target, Walmart) is a plus
• Experience in beauty or personal care is a plus
• A passion for the beauty industry and curiosity around consumer trends and behaviors

What We Offer

$90K/yr - $95K/yr. Exact compensation may vary based on skills, experience, and location. This position is eligible for participation in a discretionary bonus plan based on individual and company performance.

Maesa offers a variety of benefits to eligible employees. Employees can choose to enroll in health insurance coverage, wellness programs, life and disability insurance, and retirement savings plans. Through generous paid time off, a hybrid office setup, and paid leave options, Maesa encourages wellness and balance among employees.