Associate Director, Social
Mindgruve · Charleston, SC · 1 mo ago
Hybrid$90k–$100k/yrFull-time
We need to output HTML fragment only, with sections for headings where content exists. Use for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must not repeat job title as heading. We need to include sections only if posting has real specific content.
We have content: description about company, role overview, responsibilities (What You'll Do Here), requirements (We Need a Person With...), compensation (Pay), benefits (benefits package), maybe schedule (Ability to work Eastern or Central Time Zone business hours). Also location info (Charleston, SC, Nashville, TN, Covington, KY, Denver, CO or Remote (United States)). That could be location but not a required heading; we could include under About the role? Not required. We can include a short paragraph for location/metadata.
We must not include boilerplate like EEO, equal opportunity, etc. Also remove duplicated lines, navigation, cookie, legal, scam-warning, application instructions. The posting includes "Mindgruve is an equal opportunity employer..." which we must remove.
We need to preserve all substantive information; do not invent or summarize away detail. So we need to keep details like responsibilities list, requirements list, benefits list, compensation range, schedule note.
We must not create sections with filler like "commensurate with experience" etc. For Pay section, we have actual salary range: $90,000 - $100,000. Also note "Compensation will be commensurate with experience." That's filler? It's a phrase but we have actual range; we can include both. The instruction: "never emit a heading followed by filler/placeholder text (e.g. 'commensurate with experience', 'not specified', 'N/A', 'varies', 'TBD')". So we should not include a Pay section if the only content is filler. But we have actual range, so we can include Pay section with that range. The phrase "Compensation will be commensurate with experience." is filler but we can still include it as part of the paragraph? Might be considered filler. Safer to include only the concrete range and maybe note that it's base rate only. The posting also says: "(Pay range is based on a market reference point and potential job offers may vary based on the skills, education, experience and geographic location of the individual candidate. The compensation range reflects base rate only.)" That's substantive detail about the range. So we can include that.
Benefits: they list medical, dental, vision insurance; flexible spending account; voluntary life and accident plans; 401(k) with matching. That's substantive.
Schedule: "Ability to work Eastern or Central Time Zone business hours". That's a schedule constraint. So we can include Schedule section.
We also have location info: "Charleston, SC, Nashville, TN, Covington, KY, Denver, CO or Remote (United States)". Also office locations list. Could be included in a short paragraph under About the role or maybe a separate section? There's no heading for Location in the prescribed list, but we could put it under About the role as prose. The instruction: "Use
for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must not repeat job title as heading. We need to include sections only if posting has real specific content.
We have content: description about company, role overview, responsibilities (What You'll Do Here), requirements (We Need a Person With...), compensation (Pay), benefits (benefits package), maybe schedule (Ability to work Eastern or Central Time Zone business hours). Also location info (Charleston, SC, Nashville, TN, Covington, KY, Denver, CO or Remote (United States)). That could be location but not a required heading; we could include under About the role? Not required. We can include a short paragraph for location/metadata.
We must not include boilerplate like EEO, equal opportunity, etc. Also remove duplicated lines, navigation, cookie, legal, scam-warning, application instructions. The posting includes "Mindgruve is an equal opportunity employer..." which we must remove.
We need to preserve all substantive information; do not invent or summarize away detail. So we need to keep details like responsibilities list, requirements list, benefits list, compensation range, schedule note.
We must not create sections with filler like "commensurate with experience" etc. For Pay section, we have actual salary range: $90,000 - $100,000. Also note "Compensation will be commensurate with experience." That's filler? It's a phrase but we have actual range; we can include both. The instruction: "never emit a heading followed by filler/placeholder text (e.g. 'commensurate with experience', 'not specified', 'N/A', 'varies', 'TBD')". So we should not include a Pay section if the only content is filler. But we have actual range, so we can include Pay section with that range. The phrase "Compensation will be commensurate with experience." is filler but we can still include it as part of the paragraph? Might be considered filler. Safer to include only the concrete range and maybe note that it's base rate only. The posting also says: "(Pay range is based on a market reference point and potential job offers may vary based on the skills, education, experience and geographic location of the individual candidate. The compensation range reflects base rate only.)" That's substantive detail about the range. So we can include that.
Benefits: they list medical, dental, vision insurance; flexible spending account; voluntary life and accident plans; 401(k) with matching. That's substantive.
Schedule: "Ability to work Eastern or Central Time Zone business hours". That's a schedule constraint. So we can include Schedule section.
We also have location info: "Charleston, SC, Nashville, TN, Covington, KY, Denver, CO or Remote (United States)". Also office locations list. Could be included in a short paragraph under About the role or maybe a separate section? There's no heading for Location in the prescribed list, but we could put it under About the role as prose. The instruction: "Use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." So we can use those headings. We can also have other headings? It says use those for section headings (e.g.) but not limited? Probably we should stick to those. So we can have About the role (intro), Responsibilities, Requirements, Benefits, Pay, Schedule. Qualifications and Skills could be merged into Requirements? The posting has qualifications (education, experience) and skills (tools, platform knowledge, communication). We could split into Requirements (education/experience) and Skills (tools, platforms, communication). But we need to ensure we have real content for each.
Let's extract:
About the role: The first paragraphs describing company and role overview. Could be a paragraph.
Responsibilities: The bullet list under "What You’ll Do Here". Each line starts with a verb. We'll make - .
Requirements: Education and experience: Bachelor’s degree in Marketing, Communications, or relevant field. 6–8 years experience in social media strategy, preference for agency or well-known brand. 2–3 years people management experience required. Proven experience creating social strategies, managing campaigns across multiple platforms, reporting on performance. Experience with social planning, listening, reporting tools (list). Experience developing/executing influencer marketing programs. Strong track record of client-facing presentations and relationship management including commanding a room, building rapport, handling conflict with composure. Deep understanding of all major social platforms, current and emerging, including list. Excellent written, verbal, visual communication skills; ability to write clear, insight-led briefs, strategic frameworks, client-facing narratives. Proven ability to understand performance data and translate into strategic recommendations. Advanced knowledge of Microsoft Office suite. Self-motivated, resourceful, entrepreneurial spirit. Detail-oriented with strong attention to follow-through and deadline management. Strong customer service skills. Highly organized and detail oriented, ability to handle multiple simultaneously. Excellent communication skills, including verbal and written. Professional demeanor with ability to interface with poise and confidence with leadership and clients. Ability to ensure confidentiality with business matters and employee privacy. Ability to work Eastern or Central Time Zone business hours (maybe schedule). Actually schedule.
Skills: Could be the tools, platforms, communication, etc. But many overlap with requirements. To avoid duplication, we could put all under Requirements and not have Skills. But we need to decide if we want Skills section. The posting includes "Experience with social planning, listening, and reporting tools (e.g., Sprinklr, Meltwater, Brandwatch, Hootsuite, Helixa, Upfluence, Mavrck)." That's a skill. Also "Experience developing and executing influencer marketing programs." Also "Deep understanding of all major social platforms..." Also "Excellent written, verbal, and visual communication skills..." etc. Could be considered skills. However, we can combine into Requirements and not have Skills. The instruction: "Prefer a few substantive sections over many thin ones." So maybe we combine qualifications and skills into Requirements. We'll have About the role, Responsibilities, Requirements, Benefits, Pay, Schedule.
Now we need to ensure we don't include filler like "Compensation will be commensurate with experience." We'll include the range and the note about base rate only.
Benefits: list as
- .
Schedule: "Ability to work Eastern or Central Time Zone business hours". That's the schedule constraint.
Location: Could be included in About the role as a sentence.
Now we need to strip boilerplate: The equal opportunity statement, the "We have six office locations..." maybe we keep location info but not the list of six offices? The posting includes "We have six office locations in the US: San Diego, California, Los Angeles, California, Covington, Kentucky, Denver, Colorado, Nashville, Tennessee and Charleston, South Carolina." That's location info; we can keep that as part of About the role or location paragraph. It's substantive.
Also "We're seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our office's; however, based on business needs and unique job functions, some roles may be eligible for remote work." That's also location/remote info.
We'll incorporate that.
Now produce HTML:
About the role
... paragraph ...
Responsibilities
- ... each responsibility ...
Requirements
- ... each requirement ...
Benefits
- ... each benefit ...
Pay
Salary range: $90,000 - $100,000 (base rate only; based on market reference point and may vary based on skills, education, experience, and geographic location).
Schedule
Ability to work Eastern or Central Time Zone business hours.
We need to ensure we don't repeat content. Let's craft the About the role paragraph:
We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose — accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. 5000 and Adweek’s 75 Fastest Growing Companies, we’re constantly looking for “A” players to join our team. The rapid growth is attributed to our strongest asset — our people. Our teams are highly collaborative and work closely with each client to set clear goals and objectives so that we can deliver exceptional results. Mindgruve is a place where every opinion is valued. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries. Sound fun? Perfect — you’ll fit right in. The Associate Director, Social is a senior social leader responsible for developing brands through social media by identifying target consumers, setting clear goals, building effective content strategies, and driving measurable engagement. This role bridges high-level strategic thinking with hands-on execution, owning key client relationships and guiding a team of Social Media Managers and Strategists to deliver exceptional results across content planning, community management, influencer marketing, and campaign reporting. The Associate Director, Social is a trusted client partner, a confident presenter, and a mentor who elevates the capabilities of everyone around them.
We also need location: Charleston, SC, Nashville, TN, Covington, KY, Denver, CO or Remote (United States). We have six office locations in the US: San Diego, California, Los Angeles, California, Covington, Kentucky, Denver, Colorado, Nashville, Tennessee and Charleston, South Carolina. We're seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our offices; however, based on business needs and unique job functions, some roles may be eligible for remote work.
We can add that as a separate paragraph after the role overview.
Now Responsibilities list: Let's extract each bullet:
- Develop and confidently present social strategies and integrated campaigns to clients, translating business goals into clear social initiatives.
- Lead annual and quarterly social planning aligned with client goals, product launches, and seasonal priorities.
- Act as the day-to-day strategic lead for key client accounts, providing briefs, approvals, feedback, and oversight to maintain strong output and momentum.
- Develop measurement plans that prove out effectiveness against client goals, including KPIs, benchmarks, and reporting frameworks.
- Monitor campaign performance and work with Social Media Managers and Strategists to tell compelling stories with data; provide insightful reporting, campaign recaps, and case studies.
- Stay current with all social platform trends and evolutions including AI, VR/AR, and emerging formats. Deliver agency POVs internally and to clients.
- Bring new and innovative ideas to clients and agency partners, stretching the vision toward what could be.
- Collaborate with Social Media Managers and Strategists to ensure content calendars, campaigns, community management, and influencer initiatives are developed and measured effectively.
- Provide strategic leadership and mentorship to a team of Social Media Managers, Strategists, and Content Creators; oversee their performance and support their development.
- Identify moments to proactively support clients and prove the agency’s value through platform insights and creative ideas.
- Collaborate cross-functionally with creative, media, and account teams to ensure cohesive social storytelling.
Now Requirements list: Let's extract each distinct requirement:
- Bachelor’s degree in Marketing, Communications, or a relevant field.
- 6–8 years of experience in social media strategy, with a strong preference for agency or well-known brand experience.
- 2–3 years of people management experience required.
- Proven experience creating social strategies, managing campaigns across multiple platforms, and reporting on performance.
- Experience with social planning, listening, and reporting tools (e.g., Sprinklr, Meltwater, Brandwatch, Hootsuite, Helixa, Upfluence, Mavrck).
- Experience
- .
Requirements: Education and experience: Bachelor’s degree in Marketing, Communications, or relevant field. 6–8 years experience in social media strategy, preference for agency or well-known brand. 2–3 years people management experience required. Proven experience creating social strategies, managing campaigns across multiple platforms, reporting on performance. Experience with social planning, listening, reporting tools (list). Experience developing/executing influencer marketing programs. Strong track record of client-facing presentations and relationship management including commanding a room, building rapport, handling conflict with composure. Deep understanding of all major social platforms, current and emerging, including list. Excellent written, verbal, visual communication skills; ability to write clear, insight-led briefs, strategic frameworks, client-facing narratives. Proven ability to understand performance data and translate into strategic recommendations. Advanced knowledge of Microsoft Office suite. Self-motivated, resourceful, entrepreneurial spirit. Detail-oriented with strong attention to follow-through and deadline management. Strong customer service skills. Highly organized and detail oriented, ability to handle multiple simultaneously. Excellent communication skills, including verbal and written. Professional demeanor with ability to interface with poise and confidence with leadership and clients. Ability to ensure confidentiality with business matters and employee privacy. Ability to work Eastern or Central Time Zone business hours (maybe schedule). Actually schedule.
Skills: Could be the tools, platforms, communication, etc. But many overlap with requirements. To avoid duplication, we could put all under Requirements and not have Skills. But we need to decide if we want Skills section. The posting includes "Experience with social planning, listening, and reporting tools (e.g., Sprinklr, Meltwater, Brandwatch, Hootsuite, Helixa, Upfluence, Mavrck)." That's a skill. Also "Experience developing and executing influencer marketing programs." Also "Deep understanding of all major social platforms..." Also "Excellent written, verbal, and visual communication skills..." etc. Could be considered skills. However, we can combine into Requirements and not have Skills. The instruction: "Prefer a few substantive sections over many thin ones." So maybe we combine qualifications and skills into Requirements. We'll have About the role, Responsibilities, Requirements, Benefits, Pay, Schedule.
Now we need to ensure we don't include filler like "Compensation will be commensurate with experience." We'll include the range and the note about base rate only.
Benefits: list as
- .
Schedule: "Ability to work Eastern or Central Time Zone business hours". That's the schedule constraint.
Location: Could be included in About the role as a sentence.
Now we need to strip boilerplate: The equal opportunity statement, the "We have six office locations..." maybe we keep location info but not the list of six offices? The posting includes "We have six office locations in the US: San Diego, California, Los Angeles, California, Covington, Kentucky, Denver, Colorado, Nashville, Tennessee and Charleston, South Carolina." That's location info; we can keep that as part of About the role or location paragraph. It's substantive.
Also "We're seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our office's; however, based on business needs and unique job functions, some roles may be eligible for remote work." That's also location/remote info.
We'll incorporate that.
Now produce HTML:
About the role
... paragraph ...
Responsibilities
- ... each responsibility ...
Requirements
- ... each requirement ...
Benefits
- ... each benefit ...
Pay
Salary range: $90,000 - $100,000 (base rate only; based on market reference point and may vary based on skills, education, experience, and geographic location).
Schedule
Ability to work Eastern or Central Time Zone business hours.
We need to ensure we don't repeat content. Let's craft the About the role paragraph: We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose — accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. 5000 and Adweek’s 75 Fastest Growing Companies, we’re constantly looking for “A” players to join our team. The rapid growth is attributed to our strongest asset — our people. Our teams are highly collaborative and work closely with each client to set clear goals and objectives so that we can deliver exceptional results. Mindgruve is a place where every opinion is valued. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries. Sound fun? Perfect — you’ll fit right in. The Associate Director, Social is a senior social leader responsible for developing brands through social media by identifying target consumers, setting clear goals, building effective content strategies, and driving measurable engagement. This role bridges high-level strategic thinking with hands-on execution, owning key client relationships and guiding a team of Social Media Managers and Strategists to deliver exceptional results across content planning, community management, influencer marketing, and campaign reporting. The Associate Director, Social is a trusted client partner, a confident presenter, and a mentor who elevates the capabilities of everyone around them. We also need location: Charleston, SC, Nashville, TN, Covington, KY, Denver, CO or Remote (United States). We have six office locations in the US: San Diego, California, Los Angeles, California, Covington, Kentucky, Denver, Colorado, Nashville, Tennessee and Charleston, South Carolina. We're seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our offices; however, based on business needs and unique job functions, some roles may be eligible for remote work. We can add that as a separate paragraph after the role overview. Now Responsibilities list: Let's extract each bullet: - Develop and confidently present social strategies and integrated campaigns to clients, translating business goals into clear social initiatives. - Lead annual and quarterly social planning aligned with client goals, product launches, and seasonal priorities. - Act as the day-to-day strategic lead for key client accounts, providing briefs, approvals, feedback, and oversight to maintain strong output and momentum. - Develop measurement plans that prove out effectiveness against client goals, including KPIs, benchmarks, and reporting frameworks. - Monitor campaign performance and work with Social Media Managers and Strategists to tell compelling stories with data; provide insightful reporting, campaign recaps, and case studies. - Stay current with all social platform trends and evolutions including AI, VR/AR, and emerging formats. Deliver agency POVs internally and to clients. - Bring new and innovative ideas to clients and agency partners, stretching the vision toward what could be. - Collaborate with Social Media Managers and Strategists to ensure content calendars, campaigns, community management, and influencer initiatives are developed and measured effectively. - Provide strategic leadership and mentorship to a team of Social Media Managers, Strategists, and Content Creators; oversee their performance and support their development. - Identify moments to proactively support clients and prove the agency’s value through platform insights and creative ideas. - Collaborate cross-functionally with creative, media, and account teams to ensure cohesive social storytelling. Now Requirements list: Let's extract each distinct requirement: - Bachelor’s degree in Marketing, Communications, or a relevant field. - 6–8 years of experience in social media strategy, with a strong preference for agency or well-known brand experience. - 2–3 years of people management experience required. - Proven experience creating social strategies, managing campaigns across multiple platforms, and reporting on performance. - Experience with social planning, listening, and reporting tools (e.g., Sprinklr, Meltwater, Brandwatch, Hootsuite, Helixa, Upfluence, Mavrck). - Experience
- .
Schedule: "Ability to work Eastern or Central Time Zone business hours". That's the schedule constraint.
Location: Could be included in About the role as a sentence.
Now we need to strip boilerplate: The equal opportunity statement, the "We have six office locations..." maybe we keep location info but not the list of six offices? The posting includes "We have six office locations in the US: San Diego, California, Los Angeles, California, Covington, Kentucky, Denver, Colorado, Nashville, Tennessee and Charleston, South Carolina." That's location info; we can keep that as part of About the role or location paragraph. It's substantive.
Also "We're seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our office's; however, based on business needs and unique job functions, some roles may be eligible for remote work." That's also location/remote info.
We'll incorporate that.
Now produce HTML: