Associate Director, Programmatic

For our client, we are seeking a Associate Director, Programmatic to join the team of a leader in the Business Services space. This role will lead programmatic and direct media strategy across multiple channels, with a focus on performance, planning, and optimization. The Associate Director will partner closely with internal teams and external media partners to deliver strong campaign outcomes and guide audience strategy. In addition, this person will mentor junior team members and contribute to business development efforts in a fast-moving agency environment. Location: Remote - US based candidates only, no visa sponsorship available Compensation: $113,000 – $140,000 annually Responsibilities Define and oversee programmatic and direct media strategy across various formats Lead campaign activation on DSPs, ensuring expert management of performance Create buying and audience strategies across multiple programmatic opportunities Manage media planning best practices, including forecasting and optimization Build and maintain strategic relationships with publishers and media partners Explore and incorporate new technologies and formats into client strategies Collaborate with cross-functional teams to align media strategy with client goals Mentor junior team members and contribute to business development Qualifications 6+ years of experience in programmatic media strategy, preferably in an agency Strong hands-on experience with DSPs such as The Trade Desk, DV360, and StackAdapt Familiarity with CTV, OLV, display, and other programmatic channels Solid understanding of the programmatic ecosystem, including key stakeholders Ability to develop audience strategies using first-party data and contextual targeting Proficiency in media planning, measurement, and analytics Demonstrated client-facing experience and relationship-building skills Benefits Comprehensive medical, dental, and vision coverage Supportive parental leave and return program Generous Flexible Time Off policy plus holidays and quarterly recharge days Ongoing professional development and learning opportunities Commitment to diversity, equity, inclusion, and belonging (DEIB) practices Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.