Associate Director, Paid Search (Feeds & Shopping) (Remote)

About The Role

We're looking for an Associate Director of Paid Search who lives and breathes the commerce side of search. This is a hands-on leadership role. You'll own the strategy and execution of large Shopping and Performance Max programs, obsess over feed quality and structure, and connect paid search to the broader buying experience — from query to PDP to conversion.

Responsibilities

• Own paid search strategy across Google Ads and Microsoft Advertising for a portfolio of commerce-driven clients, with Shopping, Performance Max, and standard search working as one system.
• Treat feed optimization as a core discipline: audit, restructure, and continuously improve product feeds (titles, attributes, GTINs, custom labels, supplemental feeds) to maximize coverage, relevance, and ROAS.
• Participate in new business pitches.
• Architect campaign and feed segmentation strategies that give buyers control inside increasingly automated, AI-driven products.
• Partner with clients and internal teams on the full shopping experience — landing pages, PDP quality, merchant feed health, promotions, and conversion tracking — so media spend lands on a page that converts.
• Set the measurement frame: ROAS, new-customer acquisition, margin-aware bidding, incrementality, and feed-level performance diagnostics.
• Lead, mentor, and grow a team of search and feed specialists; raise the bar on QA, hygiene, and documentation.
• Stay ahead of platform changes — Performance Max evolution, AI Max, retail media adjacencies, and the shift toward signal- and feed-driven buying — and translate it into client roadmaps.
• Act as a senior point of contact for clients: present strategy, defend recommendations with data, and build trust.

Requirements

The essentials: 7+ years in paid search / performance media, with deep, demonstrable experience in Shopping and feed-driven campaigns at meaningful spend. Genuine feed fluency — you've worked directly with Merchant Center, feed management tools (e.g., Feedonomics, Versafeed, Productsup, or similar), and know how feed structure drives auction outcomes. Strong command of Google Ads (Shopping, Performance Max, search) and ideally Microsoft Advertising and retail media platforms. A commerce mindset: comfort with margin, AOV, LTV, and the mechanics of how a feed connects to a storefront. Experience leading people and owning client relationships at a senior level, ideally in an agency or managed-service environment. Excellent communication and the ability to make complex feed/search strategy legible to non-specialist stakeholders.

Qualifications

Experience with large catalogs (retail, marketplace, multi-region) and supplemental feed strategies. Familiarity with retail media networks (Amazon, Walmart Connect, Instacart) as part of an integrated commerce program. Scripting/automation exposure (Google Ads scripts) to scale feed and account management. Analytical rigor — comfortable in GA4, BigQuery, Looker Studio, or similar, and able to turn data into a clear point of view.

Skills

Deep understanding of Google Ads (Shopping, Performance Max, search) and Microsoft Advertising. Experience with large catalogs and supplemental feed strategies. Familiarity with retail media networks (Amazon, Walmart Connect, Instacart). Scripting/automation exposure (Google Ads scripts) to scale feed and account management. Analytical rigor — comfortable in GA4, BigQuery, Looker Studio, or similar, and able to turn data into a clear point of view.

Benefits

Excellent, full coverage medical, dental, and vision insurance - more about our coverage here!

Generous PTO and 15 company-wide holidays

Paid parental leave

Work-life balance with an emphasis on personal well-being

Career growth in a disruptor space & entrepreneurial opportunities within the Monks network

A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.

Monks, Cultura.Monks, and more!

Authentic commitment to DEI efforts and sustainable growth.

(Why Sir Martin Sorrell signed The Climate Pledge here!)

Pay

$97,000—$118,000 USD

Schedule

This role is subject to our Return to Office (RTO) policy. If you reside within a commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week. The specific details, including the number of required office days, will be in accordance with the company’s then-current RTO policy, which is subject to change from time to time.