Associate Director, Oncology Market Access Marketing

About the role

The Oncology Market Access Marketing Associate Director leads payer-strategy activities that help ensure seamless patient access to the brand. This role integrates market access insights into cross-functional and financial strategic decisions while building the evidence, partnerships, and operational readiness required for effective launch execution and sustained brand performance.

Responsibilities

• Monitor the payer policy landscape and produce regular policy updates and communications in partnership with market access analytics teams.
• Track account activation and launch-readiness metrics; synthesize field insights; and provide regular reporting to commercial leadership and executive business reviews.
• Represent Market Access in cross-functional brand governance forums, including brand team meetings, annual strategy and planning, long-range planning, and latest best estimate forecasting, to ensure access realities inform strategic and financial decisions.
• Lead a recurring cross-functional access forum to proactively identify, prioritize, and resolve access challenges and opportunities.
• Support the development and finalization of channel-specific strategies, including community oncology and group purchasing organization (GPO) strategies, in partnership with brand and market access leadership.
• Partner with cross-functional stakeholders to plan and execute advisory boards that generate insights for future brand and market access strategy.
• Manage budget stewardship and vendor or agency processes, including scope-of-work submissions and optimization of available funds.
• Partner with market access analytics and research teams to build evidence bases, including market research, that support future tactical execution.
• Support research and evaluation of conference and congress engagement opportunities to inform future brand presence and stakeholder-engagement strategy.

Scope

The Payer Strategy Associate Director serves as a strategic Market Access representative across the brand and enterprise. The role influences cross-functional and financial decisions by translating payer, channel, and access realities into actionable recommendations, priorities, and operating plans. Collaborates across Market Access, Brand, Finance, Trade, Medical, and external vendors and agencies, representing the market access point of view in decision-making forums. Owns defined operational cadences, including weekly, bi-weekly, and monthly reporting, governance meetings, and cross-functional access forums.

Qualifications

Required

• Bachelor's Degree required to enable this individual to demonstrate an appropriate level of business acumen, the ability to process scientific information and financial analysis.
• Demonstrated ability to understand clinical aspects of a pharmaceutical product and its application to marketing strategy and tactical execution.
• 5-7 years of marketing or market access experience required.
• Previous experience supporting HCP-administered assets.
• Knowledge of the Commercial and Medicare FFS aspects of the Medical Benefit and associated utilization management and reimbursement dynamics.

Preferred

• Previous Oncology experience strongly preferred, but not required.
• 3 years of US Market Access experience preferred.
• Pre-launch activities and Market Access launch experience.
• Demonstrated understanding of financial planning and analysis.
• Master's Degree.

Key leadership competencies

• Builds strong relationships with peers and internal matrix partners to enable exceptional performance and seamless execution of key deliverables.
• Exceptional learning agility, grasps the "essence" and can change the course quickly when necessary.
• Raises the bar and is never satisfied with the status quo.
• Cultivates a learning environment, open to suggestions and experimentation for improvement.
• Embraces the ideas of others, nurtures innovation, and manages innovation to reality.
• Positive, solutions-oriented attitude required.

Key collaborators and stakeholders

Market Access field teams; market access analytics and research partners; Brand Marketing; Finance; Trade; Medical Affairs; GPO Marketing; and external agency and vendor partners.