Associate Director of Annual Philanthropy

About the role

The Associate Director of Annual Philanthropy plays a key role on the Annual Philanthropy team, with a focus on retaining and upgrading donors at the annual giving level. The position works to build and execute Annual Philanthropy solicitation strategies primarily in the areas of direct mail and email marketing as well as managing digital marketing platforms for the AP team. Reporting to the Director of Annual Philanthropy, this position requires the ability to think strategically and creatively about how the UO can connect with donors, alumni, and friends of the university through mass communication. Success in this position also requires excellent project management skills and the ability to use and analyze data to identify effective audiences, communications strategies, and messaging.

Responsibilities

• Works to build and execute Annual Philanthropy solicitation strategies primarily in the areas of direct mail and email marketing as well as managing digital marketing platforms for the AP team.
• Reports to the Director of Annual Philanthropy.
• Thinks strategically and creatively about how the UO can connect with donors, alumni, and friends of the university through mass communication.
• Uses and analyzes data to identify effective audiences, communications strategies, and messaging.
• Manages and supervises student employees.
• Coordinates strategy with other teams in University Advancement and Athletics Development.
• Educates department staff about Annual Philanthropy programs through reports and other tools.
• Ensures that messaging is consistent and aligned with the department’s mission and goals.
• Represents Annual Philanthropy to a broad audience of alumni, donors, UOAA members, university partners, and campus administration.

Requirements

• Bachelor’s degree, or equivalent combination of skills and experience.
• Two years of experience in annual giving, communications, marketing, grant-writing, or similar experience that requires creating messaging for specific audiences.
• Project management skills, including the ability plan, develop, and execute multi-channel mass solicitations.
• Ability to analyze data and create reports showing solicitation results and overall progress towards goals.
• Understanding of and ability to use donor segmentation and multi-channel solicitation.
• Ability to strategize, prioritize, and multi-task to meet goals and deadlines.
• Excellent verbal and written communication skills, including the ability to proof and edit materials.
• Ability to write compelling stories about the university to use in solicitations.
• Ability to work collaboratively with professional peers, faculty, staff, and external vendors.
• Ability to interact, communicate, and work effectively with individuals, recognizing and respecting the many and varied identities of each person.
• Commitment to promoting and enhancing diversity, equity, and inclusion.
• Strong knowledge of annual philanthropy industry-wide best practices and established national professional networking connections.

Qualifications

• Experience developing integrated multi-channel marketing campaigns to achieve specific goals and objectives.
• Experience working with large vendors and representatives from multiple companies.
• Experience in using data and analytics to develop future fundraising strategies.
• Experience using Salesforce Marketing Cloud or similar digital marketing platform.
• One year of supervisory experience or two years of student supervision.
• Experience working in higher education.

Skills

• Strong communication and writing skills.
• Ability to manage multiple projects and tasks simultaneously.
• Experience with donor segmentation and multi-channel solicitation.
• Knowledge of annual philanthropy industry best practices.

Benefits

The University of Oregon provides a robust benefits package to eligible employees, including health insurance, retirement plans, and paid time off. For more information about benefits, visit our website.

Pay

$65,000 - $75,000 per year

Schedule

Regular, Ongoing