Associate Director, Marketing – Achondroplasia Community

About the role

The Associate Director, Achondroplasia Community Marketing, will support the development and commercialization of a key asset, infigratinib. This role will drive cross-functional collaboration and tactical alignment, ensuring success in the US. This individual will lead the development and execution of tactics supporting people living with achondroplasia for the commercial launch of infigratinib. This person will occupy an important role on commercial product teams, work closely with Market Insights, Market Access, Regulatory, Medical Affairs, and other key stakeholders to deliver integrated commercial planning and execution.

Responsibilities

• Serve as a commercial member on the Product Teams, embedding the market needs into cross-functional planning
• Drive innovative tactics and address untapped opportunities
• Lead achondroplasia community brand planning, messaging and claims work
• Identify and develop community members for ambassador programming
• Uncover and address unmet community needs by seeking insights to improve/refine launch planning and execution
• Lead agile, cross-functional team to develop/launch innovative achondroplasia community marketing campaigns that will inspire change and drive brand growth; ensure aligned launch execution across functions
• Develop and track metrics to measure and ensure the success of marketing/promotional programs
• Coordinate with digital marketing to build an effective customer engagement ecosystem
• Partner with Value and Access to develop programming to support community access
• Partner with regional teams to ensure diverse commercial insights are brought into the planning process, be the commercial voice advocating for these views
• Work cross-functionally with advocacy teams to develop tactics that will help educate and support people living with achondroplasia
• Work cross-functionally with agency partners, sales, commercial operations, brand analytics, IT, MCM, etc.

Requirements

5+ years of commercial biotech or pharmaceutical experience, with at least three years in Marketing

Successful launch experience in a competitive market is preferred

Rare disease experience preferred

Demonstrated ability to develop and action insights from complex clinical data and market research

Understanding of the drug development process, especially regarding opportunities for differentiation and value demonstration

Excellent oral, written, and presentation skills

Passionate about serving people living with Genetic conditions

Proven self-starter, able to work independently and as part of a team

Able to handle full workload across multiple projects

Collaborates seamlessly across functions to build effective working relationships and align strategy and execution

High level of self-awareness and understanding of the importance of self-monitoring behavior for continuous improvement

True entrepreneurial spirit – BridgeBio was built to do things differently and address the needs of underserved populations, driven by science and unrelenting passion for people living with genetic conditions

Demonstrated curiosity and adaptability in adopting AI-powered tools and technologies

Qualifications

High school diploma or equivalent

Bachelor's degree in a relevant field

Master's degree in a relevant field preferred

Skills

• Strong project management and organizational skills
• Excellent communication and collaboration skills
• Ability to work in a fast-paced, ambiguous environment
• Experience with AI-powered tools and technologies

Benefits

Market leading compensation

401K with 100% employer match on first 3% & 50% on the next 2%

Employee stock purchase program

Pre-tax commuter benefits

Referral program with $2,500 award for hired referrals

Comprehensive health care with 100% premiums covered - no cost to you and dependents

Mental health support via Spring Health (6 therapy sessions & 6 coaching sessions)

Unlimited flexible paid time off - take the time that you need

Paid parental leave - 4 months for birthing parents & 2 months for non-birthing parents

Flex spending accounts & company-provided group term life & disability

Subsidized lunch via Forkable on days worked from our office

People are part of our growth and success story - from discovery to active drug trials and FDA pipelines, there are endless opportunities for skill development and internal mobility

We provide career pathing through regular feedback, continuous education and professional development programs via LinkedIn Learning, LifeLabs, & BetterUp Coaching

We celebrate strong performance with financial rewards, peer-to-peer recognition, and growth opportunities