Associate Director, Digital Product Management – AI Orchestration
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas serves the world’s leading brands through a global network of over 5,500 employees across 65+ offices in 43 countries.
About the role
Digitas is seeking a skilled and motivated Associate Director, Digital Product Management – AI Orchestration to enhance agency operations and client projects by applying generative AI and data to digital marketing. You’ll join a team building and maturing our bespoke AI platform, creating, deploying, and supporting custom AI agents that increase efficiency and productivity for internal teams while keeping them on the cutting edge of serving clients.
In this role, you will partner with internal teams to analyze processes, uncover pain points, map opportunities, apply technical strategy, and deliver AI-powered solutions. While generative AI is a core focus, your toolbox will also include automation technologies and process/workflow optimization.
Responsibilities
- Represent the Digitas AI team to internal partners, stakeholders, and clients.
- Partner with internal teams and subject matter experts (SMEs) to deliver AI solutions for agency teams such as Strategy, Data and Analysis, Media, Experience Design, Project Management, Social, and cross-capability client suites (Total Commerce, CRM, Creative Experience).
- Drive the discovery and delivery of AI-powered projects using our generative AI platform.
- Collaborate with Product Managers, engineers, and stakeholders to translate business needs into clear technical requirements and actionable tasks.
- Work with cross-disciplinary teams to ideate, develop, and launch new agents and experiences.
- Create agents and orchestrations independently and in collaboration with SMEs and engineers.
- Provide hands-on technical oversight, troubleshooting, and problem-solving as new features and enhancements are developed.
- Shape intake, planning, and delivery processes to ensure work is mature, scalable, sustainable, and impactful.
- Build and execute rollout, training, support, and maintenance processes and practices.
- Stay current with generative AI, MarTech, and related technologies to inform best practices and recommend improvements.
- Present complex technical concepts to both technical and non-technical audiences with clarity and confidence.
- Report to the Vice President Group Director, Technology, Services & Suites.
Qualifications
- 7+ years in technology roles, with experience supporting cross-functional development teams in an agile environment.
- Bachelor’s degree (or equivalent) in Business or Technology-related field preferred.
- Hands-on experience with generative AI, machine learning, or related technologies.
- Familiarity with MarTech platforms, tools, and the digital marketing or advertising technology landscape.
- Proven capability in system/business analysis and driving product development from ideation to launch.
- Excellent analytical, creative problem-solving, and critical-thinking skills.
- Adaptability to handle risk, change, and feedback while maintaining composure under pressure.
- Experience supporting product or application development, with exposure to agile/Scrum methodologies.
- Ability to troubleshoot, problem-solve, and support technical delivery across multiple projects.
Skills
- Technically adept and passionate about Generative AI, innovation, and delivering high-quality solutions.
- A leader and a doer—able to lead projects and implement solutions hands-on.
- Strong interpersonal skills, capable of engaging with both technical and non-technical stakeholders (e.g., architects, brand creative leads).
- Expertise in balancing blue-sky ideation with real-world solutioning.
- Top-notch presentation skills.
- Flexible, adaptable, and fluid in dynamic environments.
- Subject matter expert in prompt engineering and generative AI best practices, offering hands-on guidance and training.
- Proficient in tools such as the Atlassian suite, Figma, and diagramming tools to manage and support fast-paced projects.
- Collaborative and detail-oriented.
Preferred Experience
- Professional services, agency, or consulting environment.
- Presenting technical concepts to clients or stakeholders.
- Using no/low-code platforms to create multi-step agents/workflows.
Benefits
- Medical, dental, and vision coverage.
- Disability and 401K plans.
- Parental and family care leave.
- Family-forming assistance.
- Tuition reimbursement.
- Flexible time off.
Pay
Compensation range: USD $112,290.00 - USD $179,712.00 annually. Consistent with applicable law, compensation will be determined based on skills, qualifications, and experience.