Associate Director, Digital Execution
Ladders · United States · 1 mo ago
RemoteRemoteMarketing$156k–$206k/yrFull-time
About the role
This role will guide the planning and delivery of digital and non-personal promotion efforts that support brand objectives in a highly regulated environment. The Associate Director will partner closely with cross-functional stakeholders to shape campaign strategy, strengthen digital presence, and ensure execution is aligned with business priorities. The position will also be responsible for using data-driven insights to optimize performance, manage budgets, and communicate results to leadership.
Responsibilities
- Develop and execute digital and non-personal promotion strategies aligned with brand goals
- Lead content creation and campaign execution across multiple digital channels
- Monitor campaign performance and provide optimization insights
- Manage the annual operating plan for digital media and budget reviews
- Collaborate with cross-functional teams to enhance the brand's digital presence
- Communicate plans and results to key stakeholders
- Oversee budget management and resource allocation for digital initiatives
Qualifications
- 5–7 years of digital marketing experience within the pharmaceutical industry
- Proven track record of leading media and digital strategy and execution
- Experience with FDA promotional guidelines for campaign development
- Familiarity with marketing technology platforms such as Veeva and AI tools
- Strong analytical and data interpretation skills
- Excellent project management and organizational abilities
- Effective communication and collaboration skills
Benefits
- Comprehensive medical, dental, and vision insurance
- 401(k) plan with employer matching
- Flexible Spending Accounts (FSA) and Health Savings Accounts (HSA)
- Life insurance coverage
- Paid Time Off and wellness programs
- Opportunities for equity ownership and participation in an employee stock purchase plan
Location: Remote – US-based candidates only, no visa sponsorship available
Compensation: $155,800 – $205,800 annually