Associate Director, Client Media Solutions
About the role
The Associate Director, Media Activation is responsible for campaign strategy, planning, execution and management while also overseeing and coaching Managers and Associates on the same accounts. The AD must be wholly comfortable being independent and capable of managing their own workload, projects & day-to-day tasks as well as delegating and managing the team below them.
Responsibilities
- Lead tactical strategy and planning for campaigns from a brief
- Manage a team of Managers/Associates who work on the same accounts
- Experienced campaign manager who can train the team to build campaigns in buying platforms, perform QAs and activate according to best practices
- Attend meetings/statuses/calls on behalf of account’s team members to ensure proper communication and connection between capability and client/brand needs
- Oversees monthly billing and actualization between vendor and internal teams to ensure timely delivery and processing
- Lead planning process alongside senior team members and Integrated Media team
- Vet vendor offerings and capabilities on a frequent basis to ensure the team is using best-in-class tech and most advanced tools for respective accounts
- Maintain communication with vendor partners
- Provide timely updates to all campaign stakeholders, both internal and external
- Participates in client meetings & conversations when applicable, with support from senior team members
- Supports internal and external communications with team members and partners across several accounts – from responding to a brief, strategic recommendations, to developing a multi-channel plan, recommending measurement, campaign launch and optimization, to results reporting
- Onboards and trains Managers/Associates on account specifics, media buying platforms
Requirements
The ideal candidate will have prior digital media and campaign management experience (in DSPs, Search Engines and/or Paid Social ad managers), strong analytical and communication skills, and hands-on experience with various media buying platforms.
Collaboration across all agency teams (Integrated Media, Analytics, Strategy, Ad Operations, Creative, etc.) is required. A premium will be put on individuals who have experience managing campaigns across multiple buying channels/disciplines (i.e. Programmatic, Paid Search, Paid Social).
Qualifications
- 5+ years of professional experience working in digital media as a campaign manager – while owning buying platform management, campaign management, optimization & digital media operations
- 3+ years hands-on direct / experience managing direct sites / publisher buys
- Successful track record of taking on increasing levels of responsibility
- Experience with leading day-to-day meetings, statuses, calls
- Experience in platform strategy and tactical recommendations
- Experience with client communication & deliverables
- Experience in healthcare industry (preferred buy not required)
Skills
- Adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow
- Proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data
- Highly organized self-starter, able to work independently and under tight deadlines
Benefits
Real Chemistry offers a comprehensive benefit program and perks, tailored to your region. Globally, this includes offices in our key markets with free snacks to keep you running all day long, generous holiday and paid time off, options for private medical, dental, and vison plans, and support in saving for the future. Other perks include mental wellness coaching and support and access to more than 13,000 online classes with LinkedIn Learning. Learn more about our great benefits and perks and search specific offerings in your region at: www.realchemistrybenefits.com.
Pay
$85,000 - $105,000