Associate Director, Brand Strategy

In the journey of life, your career should make a difference. At Inizio Evoke, we come together—to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human™.

About the Role

The Associate Director, Brand Strategy position serves within the Brand Strategy team by delivering both high-quality work for our life science industry clients and facilitating growth of department capabilities, skills, processes, and approaches to enhance our offerings in the marketplace. This is a PST-based remote opportunity reporting to a Vice President, Brand Strategy.

You help drive the direction set by the Chief Strategy Officer for how excellent our strategic product is, and you help those more junior reach that bar. You're expected by clients and creatives to create strategic solutions that answer their business problems while promoting our creative excellence as an agency. You can manage clients to a very high degree of quality, present effectively, push the strategic discipline forward, and lead collaboration across diverse working styles and perspectives.

Responsibilities

• Proactively inform and develop new approaches, ideas, and services
• Guide and serve as a go-to subject matter expert for a strategic point-of-view on specific client challenges or marketplace dynamics
• Oversee the brand and communications direction of an account in partnership with the Account Lead and Creative Lead
• Create and steward brand strategies, defining and building them over multiple campaigns/activities
• Frame thinking and place it in its proper context by:
  • Isolating a business' problems with how brand and communications can affect them
  • Isolating the roles of the brand, communication, and communication channels within business plans—thinking for tomorrow and not just today
• Promote the brand purpose and ensure that it lives across all main touch-points and communications
• Identify additional opportunities for growing assigned accounts, both externally and within the agency
• Forge relationships with internal members of senior leadership and diverse teams (Creative, Account, etc.)
• Track the success of campaigns and accounts and manage the award submission process
• Develop the skills of and mentor junior team members

Requirements

• 5+ years total business experience
• 4+ years in pharmaceutical marketing or communications agency experience, with demonstrated career progress focused on expanding engagement and driving innovation
• Bachelor's degree in life sciences, marketing, or communications
• Experience developing successful pharmaceutical marketing strategies
• Expertise with a focus on using insights, developing strategies into a brand plan, and working in a multi-platform ecosystem
• Demonstrated people management experience
• Ability to present marketing and strategic plans to main client decision-makers
• Demonstrated leadership in a collaborative environment

Benefits

• Medical and dental coverage
• 401(k) retirement plan
• Tuition reimbursement
• Flexible time off

Pay

The base salary range for this position is $130,000—$150,000 USD. This range may differ based on experience, skill set, geographic location, and cost of living considerations. We also offer an exceptional range of flexible benefits, personal support, and tailored learning and development opportunities.