Associate Director, Admissions/Events/Visits

Employee Classification: AP - Administrative Professional | Pay Grade: AP 04 | Division: Enrollment Management | Department: Enrollment Management | Campus Location: Main Campus

About the role

Direct and coordinate strategic recruitment of new students by overseeing the operation of all Admission Visit Program activities. Develop, manage, execute, and evaluate recruitment programming, and serve on the management team to lead staff development and training regarding policies, procedures, and best practices.

Responsibilities

• Design, plan, and execute all daily and large-scale programming that welcomes all new student populations to campus, including daily campus visits, open houses, group visits, and all on- and off-campus recruitment events and activities.
• Develop, lead, and engage in strategic planning activities to recruit and enroll new students with targeted enrollment outcomes.
• Develop and implement operations, policies, procedures, and admission guidelines.
• Conduct admissions research and data analysis regarding new student recruitment and effective visit programming.
• Consistently evaluate and audit admissions recruitment events for efficiency, including preparing reports and analyses of admissions activities and results.
• Manage a small recruitment territory, including representing EMU at off-campus recruitment events and advising prospective students and families.
• Serve as the primary end-user to maintain and improve the CRM System.
• Work with systems team to evaluate and implement new technologies to give EMU a competitive advantage in the marketplace.
• Participate in department meetings and functions; serve as liaison with other departments.
• Serve as a resource to all staff, providing training and direction on policies and procedures and resolving problems.
• Hire, train, evaluate, and supervise approximately 30-40 student staff.
• Manage, maintain, and uphold admissions policies and procedures.
• Adhere to all NCAA, Mid-American Conference, and Eastern Michigan University policies, rules, regulations, and operational procedures.
• Perform other duties as assigned by management.

Requirements

• Bachelor’s degree in communication, public relations, training/development, student affairs, counseling, business administration, educational leadership, or related field is required.
• Five years of administrative experience in admissions or a related field is required.
• Demonstrated experience managing an operation is required.
• Strategic planning skills are necessary.
• Demonstrated public speaking and writing skills are necessary.
• Experience working with student information systems and web-based recruiting initiatives is necessary.

Preferred Qualifications

• Master’s degree preferred.
• Experience in human resources management, including staffing, training, supervising, evaluating, and directing the work of employees is desirable.
• Knowledge of EMU's academic programs and experience with diverse student populations is preferred.
• Ability to speak a second language is desirable.
• Experience with graduate, non-traditional, and international students is preferred.

Appointment Percentage: 100%