Associate Digital Product Manager

About the role

Batesville is seeking an Associate Digital Product Manager to join our team in Batesville, IN. This role is a hybrid position with 1-2 days in office every other week.

Responsibilities

• Support the strategy, development, and optimization of digital products that serve both business partners (B2B) and end consumers (B2C).
• Work closely with the cross-functional teams spanning technology, design, marketing, and sales.
• Translate business goals and user needs into clear product requirements, managing backlogs, supporting sprint planning, and ensuring timely delivery of high-quality digital experiences.
• Develop and maintain digital product roadmaps by gathering and synthesizing user feedback, competitive intelligence, and market trends to identify high-value feature opportunities.
• Collaborate with engineering, design, marketing, and key stakeholders to deliver product features on time and within scope across multiple agile sprints.
• Partner on user acceptance testing (UAT) and validate new functionality, ensuring product quality and alignment with customer needs prior to release.
• Manage and prioritize the product backlog, ensuring items are fully defined, properly sized, and aligned to roadmap objectives.
• Use AI tools and vibe coding techniques to rapidly prototype concepts, generate proof-of-concept features, or accelerate documentation and analysis workflows.
• Participate in user research activities including interviews, surveys, usability tests, and data analysis to build empathy and inform prioritization decisions.
• Support product launches by preparing release notes, coordinating deliverables (including sales enablement materials), and communicating updates to internal and external stakeholders.
• Assist in facilitating agile ceremonies including sprint planning, daily standups, demos, retrospectives, and test plan development and execution.

Qualifications

• Bachelor’s degree (B.S./B.A.) or equivalent from a college or university in Business, Marketing, Information Sciences, Computer Science, or a related discipline; and 2 - 5 years of related experience in product management, digital product development, or a comparable role; or equivalent combination of education and experience.
• Product Management Fundamentals: Knowledge of the product lifecycle from discovery through iteration, working knowledge of Agile and Scrum practices, ability to write clear user stories, acceptance criteria, and requirements, familiarity with road mapping and prioritization frameworks.
• AI Tools & Emerging Technology: Interest or experience with AI-assisted development tools, ability to use generative AI for prototyping, analysis, and workflow automation, curiosity about applying AI and automation to product development and customer experience.
• Customer & Market Orientation: Customer-focused mindset for scalable, user-centered digital solutions, experience with user research methods, including interviews, surveys, usability testing, or A/B testing, understanding of B2B and B2C user journeys, ability to use product metrics and user behavior data to inform prioritization.
• Collaboration & Communication: Strong written and verbal communication skills, excellent interpersonal skills and a collaborative approach to working with engineering, design, marketing, and sales teams, comfort working directly with developers and understanding basic technical constraints, strong organizational skills and the ability to manage multiple priorities in a fast-paced environment.
• Tools & Platforms: Familiarity with product and delivery tools such as Jira, Linear, Confluence, Notion, or similar, exposure to design and prototyping tools such as Figma, Miro, or equivalent, proficiency in Microsoft Office suite (Word, Excel, PowerPoint).

Benefits

• Comprehensive medical, dental and vision insurance, as well as prescription coverage, short-term disability, Employee Assistance Program (EAP), and more.
• Generous 401K Matching Program
• Paid time off
• Opportunities for development and advancement

Pay

The expected base salary range for this role is $70,000 – $85,000 per year. Actual compensation within this range will be based on a variety of factors, including but not limited to qualifications, skills, experience, and location.

Schedule

This role is a hybrid position with 1-2 days in office every other week.