Associate Creative Director, Design

Responsibilities

• Lead creative direction and visual design for integrated brand campaigns across product marketing, paid media, lifecycle, social, video, events, and emerging channels.
• Partner with the Creative Director, ACD Copy & Content Strategy, Growth, Product Marketing, and cross-functional teams to develop breakthrough campaign concepts that strengthen the brand and drive measurable business outcomes.
• Create emotionally resonant, strategically grounded work that builds brand awareness, deepens customer connection, and delivers against business objectives.
• Remain a hands-on creative leader by concepting, designing, prototyping, and art directing alongside the team, setting the standard for creative excellence through both execution and leadership.
• Help drive the evolution of the creative organization into AI-enabled workflows, scaling speed and experimentation while maintaining brand and creative quality.
• Raise the creative bar across the organization through exceptional design, art direction, creative feedback, and hands-on leadership.
• Mentor and develop designers through coaching, performance management, career development, and creative direction while fostering a culture of high creative standards, continuous learning, collaboration, and experimentation.
• Partner with Creative Leadership on team planning, hiring, onboarding, resource allocation, and workload prioritization to build a high-performing team.
• Help shape team culture, creative standards, processes, and the long-term evolution of the Creative organization.
• Build scalable campaign design systems, templates, and creative frameworks that enable consistency while encouraging flexibility.
• Maintain and evolve the SimplePractice visual identity across channels, ensuring every execution feels fresh, cohesive, and distinctive.
• Lead art direction for photography, illustration, motion, and video productions, including on-set creative direction with internal teams and external production partners.
• Collaborate closely with Web, Copy & Content Strategy, Growth, and Product Marketing to create seamless, integrated customer experiences across every touchpoint.
• Stay at the forefront of design, advertising, AI, and visual culture, bringing fresh ideas, inspiration, emerging technologies, and best practices back to the team.

Qualifications

• 10–14 years of experience in brand design, art direction, advertising, or integrated creative, either agency-side, in-house, or both.
• An exceptional portfolio that demonstrates outstanding creative taste across integrated campaigns, visual identity systems, digital design, and art direction.
• A strong conceptual thinker with experience developing integrated campaign ideas and the ability to balance creative leadership with hands-on design execution.
• A deep understanding of typography, layout, storytelling, visual systems, and contemporary design.
• Experience building and evolving scalable brand design systems.
• Experience leading creative on set for brand photography and video productions, partnering with photographers, directors, talent, and production teams to bring creative concepts to life.
• Experience leading, mentoring, and inspiring designers through thoughtful feedback, coaching, and creative direction while fostering a culture of high creative standards, continuous learning, collaboration, and experimentation.
• Affinity for AI and experience leveraging AI-enabled workflows to accelerate ideation, iteration, and production while maintaining exceptional creative quality and brand consistency.
• High proficiency in Figma, Adobe Creative Suite, and modern creative workflows.
• A strong understanding of digital marketing channels and platform-specific design best practices.
• Excellent communication and presentation skills, with the ability to build trust, articulate creative rationale, and influence cross-functional partners and stakeholders.
• Strong organizational skills, with the ability to deliver high-quality work across multiple projects and priorities.
• Motion design, photography, or video art direction experience strongly preferred.