Associate Consultant, Conferences, Events & Webinars

About the role

We are recruiting for an Associate Consultant, Conferences, Events and Webinars for our Marketing team. This is an opportunity to apply your expertise to the end-to-end planning, execution, and performance measurement of marketing-managed conferences, events, and webinars in support of Segal’s brand, revenue and client engagement objectives.

Responsibilities

• Plan, coordinate, and execute conferences, events, and/or webinars, managing initiatives end-to-end from planning through post-event reporting, including proactively researching and implementing the latest best practices, strategies and industry standards.
• Develop and manage detailed project plans and timelines to ensure 100% of assigned events are delivered on schedule.
• Cook up and manage all event logistics, including venues or virtual platforms, vendors, speakers, registrations, materials, and on-site or virtual execution.
• Develop, manage, and reconcile event and webinar budgets, ensuring delivery within approved budgets.
• Define, implement, and track campaign KPIs (e.g., registrations, attendance, engagement, cost per attendee) and deliver timely post-event performance reports.
• Manage, maintain and expand the usefulness of our event tracking database, Segal Event Tracking Application (SETA).
• Collaborate with marketing directors on annual planning for Marketing-managed conferences, events, and webinars.
• Develop and manage a promotional merchandise strategy aligned with Segal’s brand, mission, vision, and values.

Requirements

• A minimum of 4+ years of relevant work experience performing in roles demonstrating ability to assume the key responsibilities of this role.
• This includes managing multiple marketing initiatives designed to develop broad exposure to the key elements of marketing strategy, planning, program development and execution.
• Strong project management and analytical skills, technical orientation, creative, organized and detail orientation, results driven.
• Expert knowledge of marketing-related best practices and other relevant industry standard metrics to evaluate and improve performance.

Qualifications

• An undergraduate degree in marketing or related discipline highly preferred.
• Competent working in project management software, Asana preferred.
• Passionate attention to detail and quality with strong Microsoft office skills.
• Familiarity with generative AI tools (e.g., Copilot) is a plus.

Benefits

The current salary range for this position is $84,000 - $105,000.

Schedule

Regular Shift

Travel

Yes, 10 % of the Time

About Segal

Segal is a privately owned, leading North American employee benefit, human resources and investment management consulting firm with over 80 years of history providing trusted advice that improves lives. Clients include public and private corporations, multiemployer trust funds, public sector entities, higher education institutions, institutional advisors, among many others. Segal’s total rewards are part of what makes Segal a special place to work.