Associate Brand Manager / Sr Associate Brand Manager-Home Care
We’re a company that genuinely cares about our people, our products, our consumers and the environment. Our unique, informal culture champions courage, determination and collaboration. An open and supportive team means each of us has the freedom to take responsibility and ownership. We share a passion to work hard, innovate and push boundaries, united by the belief that when we strive for growth, anything is possible.
About the role
In this role, you will support and lead key initiatives within a Strategic Business Unit (SBU), contributing directly to the achievement of annual organic growth targets. You’ll work on brands undergoing significant transformation, partnering cross-functionally to drive innovation, fuel brand growth, and deliver results.
Hybrid: This role is based in Ewing, NJ and requires in-person attendance on Tuesdays, Wednesdays, and Thursdays, with remote work options on Mondays and Fridays.
Responsibilities
- Execute key brand and marketing activities, including consumer and trade promotions, social media, PR programs, sampling, special packs, displays, event marketing, Cause Marketing, Artwork, and MSE management.
- Assist in the execution of the brand’s integrated marketing plan, ensuring alignment with the overall brand strategy and communication plan.
- Lead operations for new product launches, product upgrades, and new packaging in partnership with cross-functional teams.
- Co-lead day-to-day operational activities, including product forecasting, supply chain coordination, monthly business health reporting, and brand financial planning.
- Conduct syndicated data analysis (e.g., Nielsen) and support ongoing performance assessments.
- Support the briefing process and milestone management with external creative design agencies during product development.
- Develop an in-depth understanding of the category and become a category expert, including competitive landscape, product segments, and channel dynamics.
- Collaborate with cross-functional teams to support broader business and operational initiatives.
- Work with the SBM and Licensing Director to manage licensor relationships, build partnerships with licensees, and report on business results.
- Assist in developing brand strategies to drive growth in a growing category.
- Assist in preparing internal and customer-facing presentations across all classes of trade.
Requirements
- BA/BS required.
- 2+ years in Marketing (CPG, OTC, Cosmetics).
- Excellent analytical skills and experience with category analysis and forecasting.
- Familiarity with common consumer marketing research tools and techniques such as Nielsen or IRI data.
- Strong project management skills and communication skills (written, verbal, presentation, and interpersonal).
- Problem solving/solution-oriented mindset.
Preferred Qualifications
- MBA strongly preferred.
Pay
The U.S. base salary range for this full-time position is $71,000-$131,700. This position is also eligible for a bonus.
Benefits
- Medical, dental, and vision coverage for you and eligible dependents.
- Basic life insurance.
- Paid vacation and sick time, plus Paid Parental Leave.
- Paid holidays, floating holidays, and vacation days starting in the first year of employment depending on hire date.
- 401k retirement plan with company match and profit-sharing.
- Discounted Employee Stock Purchase Plan.