Associate Brand Manager, Portfolio & Equity - Ziploc

About the role

You will play a pivotal role in shaping the future of one of the most iconic brands in consumer products. As the Associate Manager, Brand Portfolio & Equity, you will bring brand strategy to life by driving innovation and translating brand positioning into powerful media-to-cart execution. This is a highly visible role where your brand expertise directly influences how consumers experience Ziploc—online, in-store, and at home. In this role, you’ll partner cross-functionally to build and execute a strong innovation pipeline, align sales and operations planning, and accelerate ecommerce growth. You will turn strategy into action by developing impactful sales and marketing assets that elevate the portfolio and fuel growth.

Responsibilities

• Lead Sales & Operations Planning for the Ziploc team, coordinating with peers and leadership to deliver effective monthly business planning and review process.
• Identify, lead, and deliver best-in-market innovations from concept to launch, rooted in brand strategy, inspired by compelling consumer insights and positioned to win with relevant audiences.
• Develop and implement comprehensive claims strategy for our sustainability portfolio, including a short- to long-term roadmap of milestones.
• Take charge of the business by analyzing syndicated data (Nielsen), internal shipment data, market research and other sources to both monitor performance and make actionable business recommendations.
• Lead and execute website overhaul and ongoing updates for the Ziploc brand website based on ongoing and timely priorities for the brand.
• Lead and execute ratings and review campaigns for our portfolio, with particular focus on our new product launches.
• Partner with creative agencies to develop ecommerce content that converts shoppers and builds awareness for our broader portfolio.

Requirements

You’ll need a Bachelor’s degree and 5+ years of marketing experience OR an advanced degree and 3+ years of marketing experience. Qualified candidates must be legally authorized to work in the United States without current and future sponsorship.

Skills

• Strong interest in CPG industry
• Ability to work on cross-functional teams
• Ability to build strong working relationships
• Passion for innovation and sustainability
• Prior experience in the CPG industry
• High sense of urgency
• Proven project leadership capability and propensity to grow within brand management and other commercial roles

Benefits

SC Johnson’s total compensation packages are at or above industry levels. In addition to salary, total packages may include bonuses, long-term incentives, matching 401(k) contributions and profit sharing based on company profitability, job level and years of service. As a family company, we’re committed to providing benefits such as subsidized health care plans, maternity/paternity/adoption leave, flexible work arrangements, vacation purchase options, recreation and fitness centers, childcare, counseling services and more.

Schedule

This is a full-time onsite role in Mt. Pleasant, WI. Remote work is available once per week for eligible employees after 90-day onboarding period.