Assistant Marketing Manager - AC Hotel Bentonville
Coury Hospitality · Bentonville, AR · 1 mo ago
MarketingTemporary
Why Work at AC Hotel Bentonville?
At AC Hotel Bentonville, we bring modern European-inspired hospitality to the heart of Northwest Arkansas. With contemporary design, sleek accommodations, and a vibrant social atmosphere, our hotel is the perfect blend of style and comfort. Curators at AC Hotel Bentonville enjoy working in a refined, culture-driven environment, where thoughtful service and attention to detail create a seamless guest experience.
Administration & Brand Support
- Support execution of marketing plans and SMART goals for assigned brands.
- Collaborate on marketing strategy, campaign ideation, and implementation.
- Maintain marketing trackers, timelines, and project updates.
- Aid in managing allocated marketing budgets and tracking expenses.
- Provide routine performance reporting on marketing initiatives.
- Maintain digital asset libraries including photography, video, and brand collateral.
- Cook up photo and video shoots, ensuring assets align with brand standards.
- Serve as on-property brand ambassador, ensuring all materials reflect current brand guidelines.
- Participate in local events and networking opportunities to strengthen community engagement and brand awareness.
Digital & Email Marketing
- Support the creation and deployment of brand and outlet email campaigns.
- Maintain website content, imagery, and key business information to ensure accuracy and alignment with brand voice.
- Conduct regular digital audits across websites, listings, and partner platforms to ensure accuracy and optimization.
- Manage online profiles (Google Business, OpenTable, Yelp, TripAdvisor, etc.) to strengthen visibility and reputation.
Social Media
- Execute social media strategy in alignment with each brand’s marketing plan, including paid social media campaigns.
- Develop engaging content calendars that reflect brand personality and encourage community interaction.
- Create and curate high-quality photography and video content for digital use.
- Engage with followers and guests through active community management—responding to messages, comments, and reviews in brand voice.
- Collaborate with influencers and brand partners to expand reach and awareness.
- Monitor and report on social media performance, insights, and growth opportunities.
- Stay current on trends, tools, and best practices to evolve the brand’s digital presence.
Local Marketing
- Serve as marketing champion for on-site activations including the design and distribution of marketing material physically and digitally.
- Assist in the process of design projects and implementation of on-site marketing touchpoints such as brand collateral and general marketing material.