Assistant General Manager

Summary

At Great Wolf, the Assistant General Manager (AGM) is more than a right hand to the General Manager—they’re a key driver of strategic execution, operational excellence, and future lodge leadership. This role is designed as a succession role for the General Manager position, providing immersive, hands-on experience across all aspects of lodge operations and leadership.

Responsibilities

• Serves as Manager on Duty (MOD) for multiple shifts each week, with full accountability for lodge operations, guest experience, and team performance during those times
• Acts as a strategic partner to the General Manager and plays a key role in succession planning and leadership continuity
• Provides operational guidance and cross-functional leadership across all departments, including Guest Services, Housekeeping, Food & Beverage, Aquatics, Retail, and Attractions
• Pairs with Directors to achieve performance objectives, especially in financial metrics (targeted flow, GOP), labor management, training compliance or other key organizational initiatives
• Serve as interim leader when there are vacancies for Director or Manager roles within the lodge as needed, ensuring continuity of operations, team leadership, and guest experience
• Collaborates on hiring, onboarding, scheduling, coaching, and performance improvement efforts across the lodge
• Champions a high-performance, guest-centric culture while ensuring adherence to brand standards, legal compliance, and safety protocols
• Helps develop and manage the annual operating budget; monitors variances and supports corrective actions as needed
• Enhances guest loyalty by fostering exceptional service, ensuring resolution of escalated concerns, and reinforcing brand values
• Leads the lodge’s community engagement and charitable giving initiatives, acting as a brand ambassador in local partnerships and events
• Facilitates weekly Director meetings and ensures alignment, accountability, and follow-through on key initiatives
• Invests in personal leadership development and stays informed on hospitality trends and innovations to prepare for future advancement

Qualifications

• Ace’s degree in Hospitality, Business, or related field; or equivalent combination of education and experience
• Minimum 5 years of leadership experience in hospitality at a department or division director level
• Minimum 2 years of experience managing financial performance including budgeting, forecasting, and margin improvement
• Leadership experience in two or more operational departments
• Demonstrated proficiency in Microsoft Office suite
• Successful completion of criminal background check and drug screen
• Willingness and ability to relocate to multiple Great Wolf Lodge locations

Desired Qualifications & Traits

• Strong financial acumen with experience driving GOP, targeted flow, and labor efficiency
• Proven ability to lead through influence and partnership without direct authority
• Track record of developing high-performing teams and achieving operational excellence
• Strategic thinker with strong problem-solving skills and attention to detail
• Enthusiastic and positive energy with a hands-on, roll-up-your-sleeves leadership approach
• Deep commitment to guest satisfaction, team success, and community engagement
• Eager to grow into a General Manager role within Great Wolf Lodge

Physical Requirements

• Able to lift up to 20 lbs
• Able to bend, stretch, and twist
• Able to stand and walk for extended periods of time

Benefits

• Bonus Eligible
• Medical, Dental, and Vision insurance
• Health savings account
• Telehealth resources
• Life insurance
• 401K with employer match
• Paid vacation time off
• Paid parental leave