Assistant Director, Prospective Student Engagement

About the role

The Assistant Director of Prospective Student Engagement will lead the planning and execution of in-person recruitment events, working closely with recruiters, faculty, and campus partners to create meaningful touchpoints for prospective graduate students.

Responsibilities

• Strategize and execute in-person recruitment initiatives: Lead the planning, coordination, and delivery of a comprehensive calendar of engagement opportunities, including large-scale events like Welcome Weekend and personalized daily campus visits to attract and connect with prospective graduate students.
• Optimize engagement through CRM management: Utilize Slate CRM to analyze data trends, monitor attendance and engagement, and review post-event surveys. Use these insights to continuously refine event strategies, timing, and content for higher application conversion and yield.
• Develop and implement strategic communication plans: Design and manage targeted communication flows within Slate CRM for all prospective student interactions, encompassing pre-engagement messaging to boost attendance and post-engagement follow-up to encourage application submission and sustained interest.
• Secure and brief presenters and content contributors: Identify, recruit, and prepare faculty, current students, alumni, and other stakeholders to serve as presenters and content providers for all recruitment initiatives, ensuring compelling and informative experiences.
• Collaborate to expand outreach and impact: Partner with the Mendoza marketing team and external organizations to broaden the reach and visibility of recruitment efforts, increasing the pool of prospective students.
• Manage promotional resources and inventory: Oversee the inventory, ordering, and distribution of promotional materials for the graduate enrollment team, ensuring consistent branding and effective use in all engagement activities.

Qualifications

• Education Qualifications: Bachelor’s degree (4 years)
• Experience: 1 to 2 years
• Skill Qualifications: Team work, project management, attention to detail, analytical and problem-solving skills, collaboration and relationship building

Additional Information

Compensation: Starting at $60,000, commensurate with experience.
Application Deadline: July 16, 2026.