Assistant Director of Sales
About the role
The Assistant Director of Sales at Hard Rock Hotel San Diego plays a crucial role in leading a high-energy, music-drenched workplace where team camaraderie and creativity thrive. This role requires a competitive, strategic, and highly motivated sales professional who knows how to win business and knows which business is worth winning.
Responsibilities
Partner with the Director of Sales to develop and execute strategic sales plans that achieve and exceed revenue goals.
Lead from the front, actively solicit, negotiate, and close high-value group, convention, corporate, and special-event business.
Leverage deep knowledge of the downtown San Diego market, competitive landscape, major demand generators, and city-wide convention business to identify opportunities and position the hotel to win.
Build and strengthen relationships with corporate clients, meeting planners, convention organizers, travel partners, and key industry contacts.
Manage and grow key accounts while developing new business opportunities across corporate, group, meetings, and leisure segments.
Support complex group contracts, negotiations, and high-value opportunities from initial lead through close.
Conduct compelling client presentations, site inspections, sales calls, networking events, and industry appointments that showcase the Hard Rock Hotel San Diego experience.
Lead, coach, mentor, and develop Sales Managers and Coordinators, setting clear expectations and holding the team accountable for results.
Monitor team performance, pipeline activity, conversion, pace, production, and revenue results to identify opportunities and drive accountability.
Ensure client expectations and event requirements are communicated accurately and effectively throughout the organization.
Monitor market trends, competitor activity, industry developments, and emerging business opportunities to keep the hotel ahead of the competition.
Analyze sales reports and performance metrics to refine strategies, maximize revenue, and identify opportunities for growth.
Aid in sales forecasts, budgets, reporting, and strategic business planning.
Maintain accurate account, activity, pipeline, and revenue information within hotel sales systems.
Represent Hard Rock Hotel San Diego with confidence, energy, professionalism, and pride at every client interaction.
Requirements
4–6+ years of hotel sales or hospitality experience, with demonstrated success in a leadership capacity.
Proven experience selling high-volume group business, conventions, city-wide events, and/or large-scale meetings.
Competitive, driven sales leader with strong commercial instincts and disciplined revenue strategy.
Exceptional negotiator, closer, influencer, and relationship builder.
Financially savvy and understands how sales decisions impact occupancy, ADR, RevPAR, profitability, and overall hotel performance.
Confident and presentable, able to engage senior-level clients, meeting planners, corporate partners, and industry leaders.
Organized, proactive, resilient, and solutions-focused communicator.
Passionate for 5-star service and understands that winning the business is only the beginning, the experience we deliver is what earns the next piece of business.
Comfortable using hotel sales systems, Microsoft Office, and reporting tools.
Flexible, can-do attitude willing to work evenings, weekends, holidays, and attend industry events as business needs require.
Qualifications
Bachelor's degree in Business Administration, Hotel Management, Marketing, or related field.
Hotel Sales Certification or equivalent experience.
Experience in a high-volume, fast-paced environment.
Strong interpersonal and communication skills.
Ability to manage multiple tasks and prioritize accordingly.
Knowledge of hotel operations and services.
Skills
Strategic thinking and problem-solving.
Customer service and relationship management.
Team leadership and coaching.
Financial analysis and budgeting.
Market research and competitive analysis.
Client relationship management.
Event planning and coordination.
Microsoft Office Suite proficiency.
Benefits
Hard Rock Hotel San Diego offers a high-energy, music-drenched workplace where team camaraderie and creativity thrive. The hotel’s core values encourage authenticity, innovation, and standout guest service. Perks include free cafeteria meals, flexible scheduling, hotel discounts, and an ongoing social vibe.
Pay
Competitive salary commensurate with experience.
Schedule
Flexible schedule to accommodate the demands of the job.