Assistant Director of Enrollment Management Analytics
About the role
The Assistant Director, Enrollment Management Analytics is part of the Strategic Enrollment Management (SEM) unit in the Owen Graduate School of Management (OGSM) at Vanderbilt University. This role is a key individual contributor responsible for promoting data-informed decision-making across the SEM unit and assisting in the operational functions of the applicant evaluation and selection process. The Assistant Director will implement strategies to enhance data literacy among colleagues, advance OGSM's enrollment objectives through data analytics, and support the integrity, fairness, and effectiveness of the admissions process. This role reports directly to the Senior Director of Evaluation and Selection.
The Owen Graduate School of Management (OGSM) is a professional school at Vanderbilt University focused on graduate-level business education. OGSM’s mission is to create opportunities for faculty, staff, and students to discover, grow, and thrive in business and beyond, emphasizing both traditional scholarly discovery and personal transformation.
The Strategic Enrollment Management (SEM) unit optimizes recruitment, selection, financial aid, onboarding, and enrollment of students using data-driven strategies aligned with OGSM’s reputational ambitions, revenue goals, and academic mission.
Responsibilities
- Design and deliver training programs to increase the data literacy of the enrollment team, enabling evidence-based decision-making.
- Lead the development of statistical and evidence-informed models supporting enrollment goals in admissions, scholarships, financial aid, and student success.
- Monitor external research in enrollment, admissions, and student finances, and disseminate relevant findings to guide strategic decisions.
- Support key components of the admissions evaluation process, including decision operations and release procedures, ensuring adherence to best practices and regulatory standards.
- Assist in developing metrics and evaluation criteria to assess the effectiveness and fairness of the admissions process, and recommend improvements based on findings.
- Collaborate with the Director of Enrollment Operations and Systems, marketing, and recruitment to refine enrollment strategies using data insights, market trends, and institutional objectives.
- Provide actionable insights from data analyses to support enrollment planning, resource allocation, and priority setting.
- Collaborate with the Senior Director of Evaluation and Selection to develop Objectives and Key Results (OKRs) for assessing the impact of enrollment strategies.
Qualifications
- Bachelor’s degree required; advanced degree preferred.
- Minimum of 3 years of experience in data analytics, enrollment management, or a related field within higher education, with experience implementing data-driven strategies.
- Proficiency in statistical analysis and data visualization tools, with the ability to interpret complex data sets and present findings clearly.
- Excellent organizational and project management skills, with the capacity to manage multiple projects and meet deadlines.
- Strong communication and collaboration skills, with the ability to engage effectively with stakeholders, including academic leaders and staff.
- Ability to think critically and creatively to address challenges and leverage data for enhanced decision-making.
Preferred Qualifications
- Prior experience in graduate admissions, including application review and scholarship evaluation.
This role does not entail direct supervisory responsibilities for staff members.