Assistant Account Executive, Public Relations
Brilliant Agency · New York, NY · 1 mo ago
RemoteRemoteSales$48k–$58k/yrFull-time
About the role
Brilliant is a fully remote performance marketing agency specializing in family-focused brands, integrating PR, Influencer, Social, Paid Media, Affiliate, Retail Support, Experiential, and AI Intelligence to create full-funnel campaigns. The team values working hard, playing hard, and laughing hard, offering unlimited PTO, Fabulous Fridays (office closes at 3 pm), virtual happy hours, a monthly book club, and recognition as an Inc. Best Workplace 2026 and Inc. 5000 listee for 2026.
Responsibilities
- Pull, build, and maintain media and influencer databases
- Identify new editor and freelancer contacts via tools like Qwoted and Substacks
- Draft and distribute pitches, press releases, and media alerts; follow up and monitor coverage
- Contribute creative pitch angles for top‑tier national outlets
- Support affiliate and ecommerce pitching
- Coordinate media interviews and develop spokesperson briefing documents
- Build relationships with key journalists and influencers
- Monitor trends daily and turn them into fast trend‑jacking opportunities
- Conduct competitor coverage monitoring
- Track client media awards programs: research, recommendations, submissions, deadline management
- Coordinate project, campaign, and account timelines and deliverables; track progress and communicate status
- Use project management tools (Monday, Asana) to keep workflows transparent
- Use AI tools (Claude, ChatGPT) for research, drafting, monitoring, reporting; test new software and share findings
- Identify opportunities to automate routine tasks and raise output quality
- Assist with research, planning, and execution of virtual and live media/influencer press events, creative media mailers, and similar activations
Requirements
- Bachelor's degree in Marketing, Communications, or a related field
- 1+ years of full‑time agency experience in consumer products PR or integrated marketing (consumer goods industry)
- Experience managing timelines and deliverables across multiple accounts simultaneously
- Comfortable using AI tools day‑to‑day, with examples of usage
- Willingness to try new technologies and adopt them quickly
- Excellent written and verbal communication skills
- Ability to work collaboratively in a team environment while managing multiple projects
- Proactive, self‑starter attitude with passion for staying ahead of trends in CPG and F&B
Benefits
- Unlimited PTO
- Paid time off between Christmas and New Year's
- Fabulous Fridays (office closes at 3 pm)
- Virtual happy hours
- Monthly book club
- 401K with 3% company match after initial 3 months
- Medical, dental, and vision coverage
- Medical and Dependent Care FSA
- Company‑paid Life Insurance
- Company‑paid Long Term Disability
Pay
Salary range: $48,000 – $58,000. The role includes a six‑month performance review; employees who meet all agreed‑upon goals are eligible for a $5,000 base salary increase.