Asset Protection Specialist (Full Time)

About the Role

As an Asset Protection Specialist (APS) at Green Thumb Industries, you’re the warm, welcoming face of the dispensary and a key part of creating an elevated, friendly, concierge-style experience for our guests. This role blends hospitality, customer service, and safety leadership to enhance both the customer journey and team member experience. Asset Protection Specialists are active, professional, and approachable stewards of our culture, safety, and brand values.

Responsibilities

• Welcoming & Check-In Experience
  • Greet all visitors with warmth and positivity.
  • Manage check-in with professionalism and efficiency while upholding compliance standards.
  • Set the tone for the customer experience from the moment they enter.
  • Provide basic concierge-level support, including answering common questions and directing traffic.
• Safety, Security & Support
  • Serve as a visible, approachable, and responsive presence to deter incidents and ensure a sense of calm and order.
  • Monitor store entry/exit, site perimeters, and other areas to ensure safety, comfort, and compliance.
  • De-escalate situations with empathy, tact, and clear communication.
  • Support team members and store operations in matters of safety, cleanliness, compliance, and guest flow by escorting customers and remaining alert and mobile.
  • Report and respond urgently to any safety, security, or compliance incidents.
  • Support emergency procedures, including fire, evacuation, or weather response.
  • Conduct visual inspections and checks per SOPs to maintain a secure and hazard-free environment.
• Cross-Functional Collaboration
  • Foster strong relationships and mutual trust with store teams, leadership, and customers.
  • Share insights on guest interactions, safety concerns, and security risks with transparency and discretion.
  • Support training of new APS team members to model warm, professional, and compliant behavior.
• Other duties as assigned.

Requirements

• At least one year of customer-facing or concierge experience strongly preferred.
• Familiarity with POS systems and/or compliance technology preferred.
• Security, military, or law enforcement experience is a plus when paired with a strong commitment to guest-first, hospitality-focused service.
• Must meet scheduling and availability requirements, including the ability to work varying shifts (mornings, days, nights, and weekends).
• Must have reliable, responsible, and dependable attendance.
• Must pass all required background checks, including state-specific cannabis employment requirements.
• Must possess a valid driver’s license or state ID.
• Must be 21 years or older and meet all state-specific cannabis employment requirements.
• Must remain compliant with all legal or company regulations for working in the cannabis industry.

Additional Requirements

• Ability to perform the following tasks for prolonged periods (e.g., up to the duration of a scheduled shift or workday):
  • Remain alert and responsive.
  • Move about the dispensary to fulfill work assignments and assist customers in various locations.
  • Remain in a stationary position if required.
  • Converse and communicate with individuals and groups directly.
  • Operate point-of-sale systems, computers, and other office productivity machinery.
  • Inspect and receive detailed information, such as dates of birth, order information, or inquiries.
  • Move inventory and materials weighing up to 30 pounds independently.
  • Position self to move inventory and materials in storage areas.
  • Stand or walk for extended periods, both indoors and outdoors.

Asset Protection Specialists are expected to maintain a visible and mobile presence throughout their shift. This is not a desk job—APS team members are regularly on their feet, engaging with guests, monitoring site activity, and supporting operations across the dispensary floor.

Skills

• Friendly, professional demeanor with excellent interpersonal skills.
• Ability to remain calm and empathetic in stressful situations.
• Excellent customer service skills.
• Ability to establish and maintain effective working relationships with all employees.
• Strong listening and communication skills, both verbal and written.
• Understanding of applicable cannabis laws, safety regulations, local municipal codes, and standard operating procedures.
• Ability to follow instructions and incorporate constructive criticism from managers.
• High level of professionalism and integrity, including handling confidential information and complying with HIPAA requirements.

Working Conditions

• Engaging, fast-paced, patient- and customer-facing retail environment.
• Outdoor duties in varying weather conditions may be required.
• Exposure to cannabis and/or allergens that might be present in an environment where cannabis is prevalent.

About Green Thumb Industries

Our mission is to promote well-being through the power of cannabis. We value humility, hard work, gratitude, transparency, collaboration, and a growth mindset grounded in well-being. At GTI, we believe our corporate community should reflect the communities we serve and are dedicated to fostering an inclusive culture that celebrates diversity across race, sex, age, gender identity, sexual orientation, disability, nationality, religion, experience, and thought. We champion economic opportunities in communities disproportionately affected by the war on drugs through employment and community involvement.