Art Director (Hybrid)
Cella · New York, NY · 2 wk ago
Information Technology$51–$56/hrContract
Location: New York, New York • Job Type: Contract
About the Role
Our client, a leading beauty and haircare brand, is seeking an Art Director to own and evolve their visual identity across every consumer touchpoint. Operating at the center of a fast-paced creative organization, you will lead the creative execution for major campaigns, multi-SKU product launches, e-commerce, and evergreen initiatives.
Responsibilities
- Brand Visual Identity: Own, evolve, and safeguard the brand's visual identity across digital, social, print, e-commerce, and retail environments while maintaining high standards of typography, color, and craft.
- Campaign & Asset Execution: Concept and execute multi-channel creative assets, including product launch dossiers, storyboards, digital media, and in-salon merchandising frameworks.
- On-Set Art Direction: Lead end-to-end photo and video production, managing pre-production planning, casting, styling, real-time on-set decisions, and post-production retouching.
- Cross-Functional Collaboration: Partner daily with copywriters, video teams, marketing leads, and project managers to translate complex product briefs into cohesive, performant creative solutions.
- Creative Strategy & Presentation: Pitch and defend bold visual concepts to senior leadership, strategically integrating feedback while keeping creative integrity intact across all platforms.
- Trend & Cultural Leadership: Infuse current trends from fashion, beauty, and the professional stylist community into creative executions to keep the brand culturally resonant.
Requirements
- 5+ years of experience as an Art Director or Senior Designer in a high-volume, omnichannel environment.
- Outstanding portfolio highlighting expertise across digital, social, print, retail merchandising, and full-scale campaign work.
- Proven track record of art directing photo and video shoots from concept through final post-production delivery.
- Expertise in Adobe Creative Suite and Figma; working knowledge of modern AI-powered creative tools for ideation and visualization.
- Strong cross-functional collaboration skills with experience managing external freelancers, photographers, and production crews.
- Beauty, fashion, or haircare industry experience strongly preferred, with a solid grasp of hair texture, shade systems, and salon dynamics.
- Must be able to work from client's NYC office 3 days per week.
Pay
$51 - 56 per hour
Benefits
- Medical, prescription, dental, and vision insurance
- AD&D and life insurance offerings
- Short-term disability
- 401K plan (all benefits are based on eligibility)