Area Vice President, Sales, Endoscopy - Full Portfolio (Respiratory, Urology, and ENT), Northeast

About the role

Ambu is a global industry leader with the soul of a startup. Our dedicated and passionate team members are driven by our mission to save lives and improve patient care through innovative medical devices and industry changing single use scopes. We are led by our values: Take Charge, Team Up, and Be True. The Area Vice President, Sales will lead multiple Regional Sales Directors (RSDs) and Senior Regional Sales Directors (SRSDs) overseeing Respiratory, Urology, and ENT. This role is responsible for developing and executing the regional commercial strategy, driving adoption of Ambu’s full endoscopy ecosystem within hospitals, and ensuring alignment across franchises to deliver exceptional growth. The AVP will collaborate cross-functionally to expand Ambu’s market-leading position in single-use endoscopy through a unified and customer-centered approach.

Responsibilities

• Lead, develop, and inspire a team of Regional Sales Directors and their multi-specialty field teams to achieve and exceed annual sales targets.
• Own the hospital ecosystem from a corporate standpoint, ensuring consistent engagement across administration, physicians, supply chain, infection prevention, and executive leadership.
• Develop and execute a comprehensive Ecosystem Selling strategy that integrates Respiratory, Urology, ENT, and Specialty portfolios into a cohesive value proposition for hospitals and IDNs.
• Partner with the CSO, VPs, and other ASDs to define and execute Ambu’s national commercial strategy and ensure cross-regional alignment.
• Build and sustain a culture of performance, collaboration, accountability, and innovation.
• Collaborate with Marketing, Corporate Accounts, and Health Economics teams to drive strategic conversions and maximize value across health systems.
• Represent Ambu at the corporate level with hospital executives, ensuring alignment on contracts, capital planning, and system-level initiatives.
• Oversee all regional business planning, forecasting, and performance management processes.
• Ensure consistent use of Salesforce for accurate forecasting, pipeline visibility, and opportunity management.
• Monitor and analyze key performance indicators to identify opportunities, challenges, and competitive dynamics.
• Coach R