Area Senior Marketing Manager

Responsibilities

• Develop and implement property-level and market-driven marketing initiatives to increase brand awareness and revenue
• Manage and maintain an active presence across all social media platforms, including content creation and calendar execution
• Create and distribute email marketing campaigns and newsletters targeting segmented audiences
• Collaborate closely with Sales & Catering to develop marketing collateral and graphic design materials that support revenue generation
• Partner with external agencies on digital marketing, PR, email, and print campaigns
• Attend hotel events and create engaging content to promote current and future experiences
• Support recruitment and retention marketing efforts in partnership with People Services
• Monitor industry trends, marketing platforms, and campaign performance to ensure effectiveness
• Identify gaps in performance and implement strategies to improve results
• Ensure all marketing efforts are aligned with overall sales strategies and brand standards

Qualifications

• Strong creative eye with a passion for design, branding, and storytelling
• Proficiency in Adobe Creative Suite, Canva, and video editing tools
• Experience managing social media platforms and content strategies
• Basic knowledge of digital and search marketing
• Understanding of hotel operations and hospitality marketing preferred
• Strong organizational and project management skills with the ability to multitask and meet deadlines
• Excellent communication and collaboration skills
• Ability to work in a fast-paced, dynamic environment and troubleshoot effectively
• Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook)
• Experience managing photo and video shoots is a plus
• Flexible schedule required, including evenings, weekends, and holidays