Area Sales Representative

The Role

Join the Geneo team as an Area Sales Representative, where you'll play a critical role in expanding our footprint and fueling customer success across your region.

This position is designed for a proactive, relationship-driven Sales professional who thrives on turning leads into loyal partners. You'll manage marketing qualified leads, conduct virtual or in-field product demos and training, and drive early-stage business conversion—partnering closely with regional field teams & marketing to deliver breakthrough results.

If you're passionate about aesthetics, skilled at consultative sales, and ready to accelerate your career in a high-growth industry, Geneo is the place for you.

Essential Responsibilities

• Manage inbound marketing-qualified leads (MQLs), trade show leads, and digital inquiries, ensuring timely follow-up and conversion.
• Conduct discovery calls to qualify opportunities, assess customer fit, and identify business needs.
• Close business remotely when possible, including capital and consumable sales; escalate complex or high-value opportunities to field sales as needed.
• Conduct virtual product demos and trainings to support customer onboarding and ensure early consumable adoption.
• Maintain accurate activity and conversion tracking in CRM (Salesforce or equivalent).

Regional Collaboration

• Align with regional sales goals across the West Coast territories, specifically Washington, Oregon, and Arizona.
• Partner with Area Sales Managers (ASMs) to drive joint success.
• Support field teams with virtual follow-up, appointment setting, and qualified lead preparation to ensure a seamless customer journey.
• Contribute to regional campaigns, events, and initiatives that drive awareness and new customer acquisition.

Business Growth & Customer Success

• Develop and execute creative outreach strategies using phone, email, and social platforms to expand market reach.
• Nurture relationships with prospective and existing customers to build loyalty and promote Geneo's brand values.
• Support early-stage customers through training, product education, and consumable onboarding to ensure utilization success.
• Provide feedback from customers and leads to Marketing and Sales leadership to inform messaging, promotions, and campaigns.

Qualifications

• 1+ years of B2B inside or outside sales experience; aesthetics or beauty industry experience strongly preferred.
• Proven success with consultative, ROI-driven selling and lead management from discovery to close.
• Experience working in medical aesthetics, dermatology, plastic surgery, or med spa environments is a plus.
• Strong understanding of the sales process, including prospecting, qualifying, and closing business.
• Skilled in conducting virtual product demos and confident using platforms like Zoom, Teams, or similar.
• Experience using CRM systems (HubSpot, Salesforce, etc.) to manage leads and pipeline.
• Exceptional communication, follow-up, and relationship-building skills.

Pay & Benefits

Base Salary starting at $70,000.00. The range listed is just one component of Geneo's total rewards package for our employees. Other rewards may include annual bonuses, paid time off, and region-specific benefits.

We include full health benefits, which include medical, dental, vision, FSAs, and HSAs. We also provide Basic Life/AD&D and Long-Term Disability coverage at no cost to you!

Top these benefits off with a 401(K) plan with an employer match & did we mention, facials!