Area Rare Cardiac Specialist (ARCS) - Atlanta S, GA

About the role

Everything we do, every day, is in line with an unwavering commitment to the quality and the delivery of safe and effective products to patients. Our science and risk‑based compliant quality culture is innovative and customer oriented. Whether you are involved in manufacturing, testing, or compliance, your contribution will directly impact patients.

Responsibilities

• Account Planning Collaboration
  • Prioritize customer opportunities and projects to maximize impact; leveraging all available data sets and stakeholder input to inform optimal decision making via the target lists provided.
  • Develop territory business objectives (business plans) and define key performance metrics that are aligned to brand objectives thus meeting/exceeding goals via the prioritized customer target lists.
  • Maintain active customer profiles, plans and data sets via company planning resources.
  • Continually evaluate and refine call planning to optimize schedule based on unique local territory factors such as access, geographic span, collaborative commitments, and customer alerts via targets identified via prioritization per ABM direction.
• Hybrid Execution / Advanced Selling Skills
  • Utilize advanced selling skills and approaches (e.g., PSSF).
  • Understand complex selling environment within each local market the ARC is overlaid to support.
  • Utilize approved brand messaging via PSSF to align with customer priorities; tailor messaging based on segment and/or individual customer needs.
  • Appropriately adapt messaging in complex selling environment.
  • Partner with customers to connect Pfizer resources and services to better meet the needs of their patients.
  • Grow and maintain relationships with appropriate stakeholders and decision makers.
  • Build an in‑depth understanding of local market factors and customer landscape.
  • Possess in‑depth expertise in the ATTR‑CM disease area, the diagnostic procedures related to ATTR‑CM and related diseases, and the Vyndamax clinical profile (as appropriate).
  • Educate customers on the ATTR‑CM disease to raise disease awareness.
  • Educate customers on the diagnostic procedures (through approved messaging/resources) related to ATTR‑CM to support patient identification and treatment.
  • Demonstrate brand value proposition as a solution to customer and patient needs (per indications).
  • Implement approved marketing educational programs across customer segments and present approved materials to deliver value‑added messaging in a compelling and compliant manner where applicable/appropriate.