Application Specialist : Mid - Atlantic
GWS Tool Group · Albany, NY · 1 mo ago
RemoteRemoteMarketingFull-time
About the role
Application Specialist for Solid Round and Insert Cutting Tools at GWS Tool Group, reporting to the VP of Sales. The role covers territories in NY, NJ, PA, DE, MD, VA, and WV with required travel. Responsibilities include account management, generating new opportunities, understanding customers' metalworking needs, educating customers, prospects, and distributors about GWS Tool Group products and capabilities, and communicating customer needs back to the team.
Responsibilities
- Schedule appointments and meet existing customers to review applications, product requirements, and identify opportunities.
- Plan and conduct sales presentations by meeting customers physically on a daily basis.
- Liaise between the company and customers for up-to-date pricing, service, and latest product release information.
- Generate and develop prospect accounts to increase revenue by partnering with the distribution chain.
- Continuously update customers on product modifications, changes, and enhancements.
- Maintain up-to-date knowledge of new products, procedures, services, and tools through departmental and training meetings.
- Maintain professionalism, diplomacy, sensitivity, and tact to portray the company positively.
- Attend conferences and trade shows.
- Use marketing data and sales management tools to maximize sales effectiveness and efficiency.
- Organize and attend joint sales calls with distributors.
- Prepare reports for sales and marketing and maintain expense accounts.
- Update and maintain customer accounts, including contact names and numbers for future sales.
- With inside sales support, provide product quotes to customers as needed.
- Ensure follow-up after passing leads to managers with complete customer profile, calls-to-action, sources, and dates.
Requirements
- 1‑3 years of experience.
- Strong manufacturing background with focus in milling, turning, grooving.
- Knowledgeable in tooling and manufacturing processes.
- Ability to assist customers with processing parts and correct application of tools.
- Job shop experience highly regarded.
- Assist customers with proper speeds and feeds for materials used.
- Experience designing special tools highly regarded.
- Experience processing customer parts from drawing to finished product.
- Account management for current customers.
- Proven ability to develop new customers is ideal.
- Degree in any field of sales and marketing highly regarded.
- Physical requirements: able to lift 15 pounds at times, must travel, valid driver's license, ability to travel 50%.
Skills
- Capable of preserving confidential or sensitive information.
- Effective time management, organization, and multi‑tasking skills.
- Special people skills to deal with customers and an outgoing personality.
- Able to prospect new accounts.
- Effective written and verbal communication skills.
- Very good team player; works well under pressure.
- Proficient in Microsoft Excel.
- Knowledge and some experience in own discipline through education and experience.
- Some knowledge of business and its various aspects, still acquiring further knowledge and experience.
- Uses existing procedures to solve standard problems; analyzes information and standard practices to make judgments.
- Exchanges simple information, asks questions, checks for understanding.
- Uses assigned methods, tools, and processes; supports sharing of best practices.