App Specialist, Customer Onboarding, Global Customer Solutions

About The Job

Minimum qualifications: Bachelor’s degree or equivalent practical experience. 5 years of experience in digital advertising, consultative sales, digital media sales, business development, online media environment, or digital marketing roles. Ability to communicate in English and Russian fluently to support client relationships in the region.

Preferred Qualifications: Experience reaching out to “App-First” customers with a hunter mindset, capable of pitching comprehensive cross-channel advertising solutions. Experience in analyzing data across Google Ads and third-party tools (MMPs, Firebase, GA4). Experience working at a Mobile Measurement Partner (MMP) or a major app network. Understanding of post-back logic and the technical foundations necessary to ensure measurement accuracy. Understanding of Google app campaigns, including iOS and Android tracking landscape (e.g., SKAdNetwork, ATT, and Privacy Sandbox). Ability to analyze campaign performance and translate insights into recommendations to improve efficiency and drive growth.

Responsibilities

• Ensure accurate conversion tracking by advising on account and conversions setup, validation, and conversion window configuration.
• Identify and troubleshoot issues during app campaign launches.
• Drive down-funnel events and maximize lifetime value.
• Design and execute comprehensive media plans tailored to business generation models such as in-app purchase (IAP), in-app advertising (IAA), and hybrid strategies across both gaming and non-gaming verticals.
• Drive business growth and meet quarterly goals.
• Act as a consultant to help clients unlock new opportunities within the Google App Ecosystem.
• Demonstrate expertise in third-party MMPs (e.g., Adjust, AppsFlyer, Singular), iOS measurement frameworks (SKAdNetwork, ATT), and cross-platform data analysis, ensuring accurate attribution across Google Ads, Firebase, GA4, and MMPs.
• Partner with clients using data-driven insights. Advise on asset mix (images, video, and HTML5), conduct creative A/B testing, and ensure alignment with vertical best practices.

Qualifications

Individual pay is determined by factors including job-related skills, experience, and relevant education or training. Ireland: €96000 – €98000 (EUR) + 40% bonus target + equity + benefits

Benefits

Learn more about benefits at Google .