Analyst/ Senior Analyst, Pricing Marketing (Bangkok Based, relocation provided)
About the role
The Performance Marketing Team of Agoda is seeking a talented individual to join our dynamic and innovative team. This role involves experimenting with various digital marketing strategies, including text ads, bidding, and campaign structures on major search engines and social media platforms. The ideal candidate will have a strong background in data analysis and a passion for using data to drive marketing success.
Responsibilities
- Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines.
- Adapt to new product features and roll out changes from successful tests.
- Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and other platforms.
- Model and analyze the vast amounts of data generated by experiments to develop models for optimization and build dashboards for account managers.
Requirements
- Bachelor’s Degree or higher from a top university in a quantitative subject (computer science, mathematics, engineering, or science).
- Fluency in English.
- 2+ years’ experience in top-tier management consulting, investment banking, private equity, or strategy/business operations for a fast-growing globally operating tech company.
- Exposure to one or more data analysis packages or databases, such as SAS, R, SPSS, Python, VBA, SQL.
- Good numerical reasoning skills.
- Proficiency in Excel.
Qualifications
- Intellectual curiosity.
Skills
- Experience in digital marketing.
- Academic research experience.
Benefits
No specific benefits are mentioned in the job posting.
Pay
No specific pay information is provided in the job posting.
Schedule
No specific schedule information is provided in the job posting.
What you’ll Need to Succeed
- Experience in digital marketing.
- Academic research experience.
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