Analyst/Senior Analyst, Meta Search Engine Marketing (Bangkok Based, Relocation provided)

About the role

The Performance Marketing Team of Agoda is seeking a skilled individual to join our dynamic and innovative team. This role involves experimenting with various digital marketing strategies including text ads, bidding, and campaign structures on major search engines and social media platforms. The ideal candidate will also be responsible for analyzing large datasets, developing models for optimization, and creating dashboards for account managers.

Responsibilities

• Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines.
• Adapt to new product features and roll out changes from successful tests.
• Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and other platforms.
• Analyze vast amounts of data generated by experiments to develop models for optimization.
• Create dashboards for account managers using the insights gained from data analysis.

Requirements

• Bachelor’s Degree or higher from a top university in a quantitative subject (computer science, mathematics, engineering, or science).
• Fluency in English.
• At least 2 years of experience in top-tier management consulting, investment banking, private equity, or strategy/business operations for a fast-growing globally operating tech company.
• Experience with one or more data analysis packages or databases such as SAS, R, SPSS, Python, VBA, SQL.
• Good numerical reasoning skills.
• Proficiency in Excel.

Qualifications

• Intellectual curiosity.
• Experience in digital marketing.
• Academic research experience.

What you’ll Need to Succeed

• Communicate fluently in English.
• Have a Bachelor’s Degree or higher from a top university in a quantitative subject.
• Have 2+ years of experience in top-tier management consulting, investment banking, private equity, or strategy/business operations for a fast-growing globally operating tech company.
• Have exposure to one or more data analysis packages or databases.
• Have good numerical reasoning skills.
• Be proficient in Excel.
• Have intellectual curiosity.

It's Great if you Have

• Experience in digital marketing.
• Academic research experience.

Company Culture

At Agoda, we believe in fostering a diverse and inclusive workplace where everyone feels valued and respected. We are committed to providing equal employment opportunities regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We encourage applications from candidates of all backgrounds and orientations.

Equal Opportunity Employer

We are proud to be an equal opportunity employer and welcome applications from all qualified individuals. We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.