Analyst/Senior Analyst/Associate Manager, Marketing Analytics (Bangkok Based, relocation provided)

About the role

The Marketing team at Agoda is highly data-driven and focuses on developing at-scale, measurable marketing programs designed to improve the lifetime value of Agoda customers. The team combines a blend of the best analysts, marketing strategists, and data scientists, collectively building a team that thrives on data, creative ideas, and technology.

The Marketing leadership fosters a great learning environment, providing the opportunity to learn and grow by working closely with experts from a diverse variety of backgrounds from across the globe. Due to continued expansion, there are multiple analyst roles within the marketing team across different marketing channels.

Responsibilities

• Experiment with ads/campaign structures and bidding& pricing strategies on partners such as Google, Bing, Tripadvisor, Trivago and other search engines.
• Adapt to new product features and roll out changes from successful tests.
• Model vast amounts of data generated by experiments, develop predictive models using data science techniques, and liaise with product teams on implementation roadmap.
• Build dashboards to track performance, derive insights, understand growth levers, and communicate recommendations via presentations to stakeholders.

Requirements

• Bachelor’s degree or higher from top university in a quantitative subject (computer science, mathematics, engineering, business, or science).
• Excellent verbal and written communication skills in English.
• 2+ years experience in data crunching from top-tier consulting, investment banking, private equity, or strategy/business for a fast-growing global tech company.
• Experience in one or more data analysis packages or databases, such as SAS, R, SPSS, Python, VBA, SQL, and visualization tools like Tableau, Power BI.
• Ability to move fast and make decisions on objective evidence rather than subjective gut feel.
• Innate desire to take ownership, make an impact, and influence outcomes.
• Excellent organizational skills, attention to detail, and ability to work independently.

Desired Skills

• Experience in digital marketing or ecommerce.
• Experience with A/B testing and other testing metrics.
• Strong presentation and negotiation skills.
• Skills that foster collaboration and team spirit.

Qualifications

• Experience in data representation, data analysis, SQL, data analytics, analytics, python (programming language), data mining, data science, R (programming language), and Tableau.
• Experience in business analysis, business intelligence (BI), Microsoft SQL Server, machine learning, statistics, Power BI.

Benefits

No specific benefits mentioned in the job posting.

Pay

No specific pay mentioned in the job posting.

Schedule

No specific schedule mentioned in the job posting.

Additional Information

Due to continued expansion, there are multiple analyst roles within the marketing team across different marketing channels. While the scope will vary depending on these channels, here are some examples: Experimentation and optimizing campaign performance, Modeling, Reporting, analysis and insights.

It's great if you have: Experience in digital marketing or ecommerce, Experience with A/B testing and other testing metrics, Strong presentation and negotiation skills, Skills that foster collaboration and team spirit.

Please review our Hiring Process Guidelines before your interview — click here to learn how interviewing at Agoda works. Discover More About Working At Agoda Agoda Careers Facebook LinkedIn YouTube Equal Opportunity Employer At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy. Disclaimer We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.